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Britain is facing a swimming crisis with 9 million British adults admitting they don’t know how to swim. New research from easyJet Holidays has uncovered that half (50%) of those who didn’t learn as a child wanted to, while 42% admit to only staying in the shallow end and 33% now don’t feel confident in […] More
SkyTeam marked its 25th anniversary on 22 June 2025, highlighting a quarter century of international collaboration and a shared mission to improve global travel. Founded by four airlines in 2000, the alliance now consists of 18 members and connects more than 945 destinations across 145 countries. As it enters its next chapter, SkyTeam is focused […] More
Aer Lingus is proud to announce its partnership with Dr Norah Patten as she prepares for her groundbreaking mission to become the first Irish person in space. With a shared commitment to building new connections and inspiring exploration, Aer Lingus will partner with Norah as she prepares for her first ever research spaceflight. A trained […] More
Emirates and the United States Tennis Association Foundation (USTA Foundation) have joined forces to present brand new tennis courts to the community of East Palo Alto as part of Emirates’ “Force for Good” court rejuvenation initiative. The world’s largest international airline’s contribution of USD 500,000 supported the construction of one of the six new courts […] More
EVA Air has been awarded SKYTRAX 5-Star Airline Certification for the tenth year in a row. SKYTRAX, an airline and airport review and ranking site, unveiled its “2025 World Airline Awards” at the Paris Air Show on Tuesday, June 17, 2025. President Clay Sun attended on behalf of EVA Air and accepted several of the […] More
RwandAir has been named the Best Regional Airline in Africa at the prestigious 2025 World Airline Awards, dubbed the Oscars of the aviation industry. This award reflects RwandAir’s central role in bringing African countries closer […] More
Qatar Airways Group, the Official Airline Sponsor of the Web Summit Qatar, helped open the biggest technology conference in the Middle East with a special viewing of the five-star airline’s pipeline of latest innovative travel technology products.
These included an exclusive reveal of a prompt less Generative Artificial Intelligence (AI) experience designed to seamlessly help customers find their dream journeys across Qatar Airways’ extensive network of over 170 destinations.
Qatar Airways Chief Commercial Officer, Thierry Antinori, said: “Qatar Airways is helping push the boundaries of what to expect from the travel experience of the future. When it comes to digital innovation, our approach is to always focus on the ways in which we can gain advantages for our passengers and employees along with operational efficiencies by using technology.”
He added: “The airline and its subsidiaries are constantly evolving, working hand-in-hand with partners, stakeholders and regulators to utilise the latest advances in aviation and travel technology. It is an exciting time for the airline’s innovative and ideating workforce, and we are working to foster a culture of creativity and innovation. These pioneering technologies that we are showcasing blur the boundaries between the physical and the virtual, offering a tantalising peek into a new era of travel.”
Attendees exploring the Qatar Airways exhibit at the Web Summit, which is being held for the first time in Qatar, were treated to a preview of the future of travel through the airline’s latest innovations on display.ADVERTISEMENTThe new Generative AI experience is designed to make travel planning hassle-free and personalised. By using frictionless visual interactions and an interactive 3D map, customers’ travel preferences are understood, eliminating the need for manual searches and detailed text inputs. This development is part of Qatar Airways’ ongoing efforts to push the boundaries of travel, enhancing passenger comfort and convenience at every stage of their journey.
As a leader in industry innovation and digital adoption, Qatar Airways was recently voted the World’s Best Airline Website by World Travel Tech Awards. Excelling in identifying and responding to emerging trends of passengers, the airline also introduced an in-house application that enables its award-winning cabin crew to deliver personalised experiences for passengers.
Qatar Airways Privilege Club has also recently enhanced its programme with the newly unveiled Privilege Club Collection platform, available to all its members. The platform is set to transform the way members spend their Avios by offering them thrilling opportunities to bid from a selection of curated packages.
In a tribute to the innovative digital workplace culture at Qatar Airways, the airline also recently won two Human Resources accolades: “Brilliance Award for Employee Engagement” and “Gold Award for Use of Technology in Internal Communications” at the 2024 International Brilliance Awards.
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Emirates, the world’s largest international airline, will return to ITB Berlin from 5 until 7 March in a major way, showcasing its latest signature products and reaffirming the airline’s longstanding commitment to Europe’s leading travel and trade show.
Emirates is gearing up for three action-packed days at ITB Berlin with plans to launch new partnerships and expand existing collaborations with local and regional travel partners – including air carriers to enhance connectivity for travellers headed to/from major European travel hubs; and strategic partnerships with travel and tourism entities to promote travel to and from Europe via joint marketing and other trade initiatives.
Visitors to the Emirates stand will have the opportunity to experience Emirates’ latest roster of innovative products and fan-favourites including the highly popular Emirates Premium Economy seat which will be showcased in Germany for the first time. Unveiled at the 2022 Arabian Travel Market in Dubai, Emirates’ Premium Economy product has so far won multiple awards and is available on 27 A380 aircraft flying to 15 destinations including New York JFK, Los Angeles, San Francisco, Houston, London Heathrow, Sydney, Auckland, Christchurch, Melbourne, Singapore, Tokyo, Mumbai, Bangalore, Sao Paulo and Dubai.
Also debuting for the first time at ITB Berlin is Emirates’ iconic Boeing 777-300ER game-changer First Class fully enclosed private suite. With the full range of onboard products on display, visitors can experience Emirates’ Boeing 777 Business Class seat, the newest generation of the A380 Onboard Lounge and First Class Shower Spa, as well as its generously pitched Economy Class seats.
Emirates will also dedicate an area to showcase its latest sustainability initiatives, including onboard items that incorporate responsibly-sourced materials, and items from ‘Air-crafted by Emirates’ – a unique collection of luggage, bags and accessories made from upcycled materials from retrofitted A380 aircraft. The airline’s sustainability efforts focus on three areas: reducing emissions, consuming responsibly, and protecting biodiversity and habitats.ADVERTISEMENTThe Emirates stand will also include four meeting spaces and can accommodate up to 200 visitors at any point in time.
Emirates and Europe
Emirates began air transport services to Europe in 1987 and has since grown its operations in line with demand to and from both major and secondary cities across Europe. The airline has played a vital role supporting the tourism flows, economic development, and job opportunities in the markets where it operates. Emirates’ footprint in Europe spans 39 destinations in 22 countries, as well as an additional 403 points beyond its own network through codeshare, intermodal and interline arrangements with 51 partners. Emirates aims to further expand its connectivity for travellers between Europe and the rest of the world on the back of ITB Berlin and in partnership with regional tourism bodies.
Over the past year, Emirates has carried more than 17.2 million passengers between Dubai and all of its European gateways, facilitating convenient and seamless air connectivity for customers to and from its Dubai hub, as well as beyond Dubai to more destinations in its global network.
ITB Berlin represents Emirates’ largest trade-fair presence outside its home market. The new 480 square metres, double-storey Emirates stand will make its world debut at ITB Berlin 2024 and is located in Hall 2.2, stand number 101.
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