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    Saudi Arabia tourism to see fastest growth in Middle East

    The World Travel & Tourism Council (WTTC) has revealed the travel and tourism sector in Saudi Arabia is expected to grow at an average of 11% annually over the next decade, making it the fastest growing travel and tourism in the Middle East.
    According to the forecast from WTTC’s latest Economic Impact Report (EIR), this annual growth, more than six times the 1.8% growth rate of the country’s overall economy, will bolster the economic recovery of the Kingdom.
    By 2032, the travel and tourism sector’s contribution to GDP could reach nearly SAR 635 billion, representing 17.1% of the total economy.
    The forecast also reveals travel and tourism employment could double over the next 10 years, creating more than 1.4 million jobs, to reach almost three million employed within the sector by 2032.
    The projections for both employment and the sector’s contribution to the Kingdom’s economy, surpass the ambitious goals set out by the government’s Vision 2030 strategic framework.ADVERTISEMENTBy 2023, following two years of heartache, Saudi Arabia’s Travel & Tourism sector’s contribution to the national economy could surpass pre-pandemic levels, when it is projected to rise 2% above 2019 levels, to reach nearly SAR 297 billion.
    Employment in the sector could also exceed 2019 levels by 14.1%, creating more than 223,000 additional jobs, representing nearly more than 1.8 million by the end of next year.
    By the end of this year, the sector’s contribution to GDP is expected to grow 15.2% to nearly SAR 223 billion, amounting to 7.2% of the total economic GDP, while employment in the sector is set to grow by 16.1% to reach more than 1.5 million jobs.
    According to the global tourism body, the Kingdom, due to host WTTC’s 22nd Global Summit in Riyadh from 28 November to 1 December this year, is witnessing a faster than average recovery following the government’s total commitment to the Travel & Tourism sector, ensuring it remained at the forefront of the global agenda.
    Julia Simpson, WTTC President & CEO, said: “Throughout these difficult times for our sector, the Saudi Arabia government has recognised the importance of travel and tourism and has led the world in its recovery. Through his leadership, Travel & Tourism will become a driving force of the Saudi Arabian economy and will surpass the goals set out in its Vision 2030 blueprint.
    “I would like to commend Ahmed Al Khateeb, who has shown strong leadership during this crisis which has boosted the sector’s growth with unprecedented investments and new approaches to tourism.
    “I am delighted the Kingdom is hosting our 22nd Global Summit, where we will be able to continue our efforts of showcasing the importance of the travel and tourism sector and look ahead to the future of travel.”
    Before the pandemic, Saudi Arabia’s Travel & Tourism total contribution to GDP was 9.7% (SAR 291.6 billion) in 2019, falling to just 6.6% (SAR 190.6 billion) in 2020, representing a staggering 34.6% loss.
    The sector also supported nearly 1.6 million jobs, before an almost complete halt to international travel which resulted in a loss of 350,000 (22.2%), to reach just over 1.2 million in 2020.

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    Travel & tourism jobs in Nigeria to double over the next decade

    The World Travel & Tourism Council (WTTC) has revealed the Travel & Tourism sector in Nigeria is expected to create 2.6 million new jobs over the next decade, doubling the number of those employed within the sector by 2032.
    The forecast from WTTC’s Economic Impact Report (EIR) shows an average of nearly 260,000 new jobs will be created every year for the next 10 years, to reach more than 5.1 million.
    According to the report, Nigeria’s Travel & Tourism’s contribution to GDP is forecasted to grow at an average rate of 5.4% between 2022-2032, significantly outpacing the 3% growth rate of the overall economy.
    This will catapult the sector’s contribution to GDP to nearly ₦12.3 trillion by 2032, representing 4.9% of the total economy.
    The global tourism body’s report also provides optimism for the short-term recovery, as the sector’s contribution is set to reach near pre-pandemic levels by next year, just 3.5% behind 2019 levels.ADVERTISEMENTBy the end of this year, the Nigerian Travel & Tourism sector’s contribution to GDP is expected to grow 10.4%, to reach more than ₦7.2 trillion (3.9% of the total economy), while employment in the sector is set to grow by 4.3% to reach more than 2.5 million jobs.
    Julia Simpson, WTTC President & CEO, said: “The pandemic was catastrophic for Nigeria’s Travel & Tourism sector, wiping billions from the economy and affecting millions of livelihoods.
    “Following two years of severe and highly disruptive travel restrictions which decimated the sector, the outlook for the future is much brighter, with our sector expected create more than 2.5 million jobs over the next decade.”
    Before the pandemic, Nigeria’s Travel & Tourism sector’s contribution to GDP was 4.5% (₦8 trillion) in 2019, falling to just 2.8% (₦4.9 trillion) in 2020, which represented a shocking 39.3% loss.
    The sector also supported nearly 3.4 million jobs in 2019, falling to just below 2.2 million in 2020, when the pandemic devastated the sector.
    The global tourism body’s latest EIR report also reveals that 2021 saw the beginning of the recovery for Nigeria’s Travel & Tourism sector.
    Last year, its contribution to GDP climbed 35.1% year on year, to reach nearly ₦6.6 trillion.
    The sector also saw a recovery of 240,000 Travel & Tourism jobs, representing a positive rise of 11.3% to more than 2.4 million.
    The sector’s contribution to the economy and employment could have been higher if it weren’t for the impact of the Omicron variant, which led to the recovery faltering around the world, with many countries reinstating severe travel restrictions.

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    Costa Rica appoints new Tourism Minister

    The newly elected President of Costa Rica, Rodrigo Chaves Robles, has chosen William Rodríguez as the country’s new Tourism Minister, replacing Gustavo Alvarado as head of the department. As well as becoming Costa Rica’s new Tourism Minister, Rodríguez will also be head of the Costa Rica Tourism Board (ICT) from now on.
    Rodríguez, 71, is well known in both the public and private national tourism sectors, where he has worked for more than 49 years holding a variety of positions. These include being the general manager of the Aurola Holiday Inn in San Jose; country manager of United Airlines in Costa Rica and Guatemala, and being marketing director at ICT (Costa Rica Tourism Board). Together with tourism, the new minister has experience in international relations, business and economics. He holds a degree in Political Science and a Master’s degree in Business Administration and Marketing.
    Rodríguez mentioned that his main priority at the moment is to completely reactivate international tourism and to achieve the same visitor figures as in 2019, prior to the Covid-19 pandemic. In this regard, he said: “Destinations around the world are saying that they will be meeting the 2019 visitor arrival figures in 2024 or 2025. However, our aim is that Costa Rica gets full back on track sometime in 2023.” For this reason, air connectivity with the UK and Europe are amongst Rodríguez’s main priorities.
    Getting repeat visitors to Costa Rica is also key for the new Tourism Minister, who claimed that Costa Ricans are the best asset to achieve that. “Visitors come to Costa Rica because of the wildlife, nature, adventure and wellness; but we know they return because of the warmth and friendliness of the locals, who are always willing to give visitors a hand.” The average length of a holiday in Costa Rica increased from 12.6 to 13.6 days before the pandemic.

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    Vietnam attracts more Indian tourists

    Statistics on Google’s market trend tracker tool have shown that the volume of searches from Indian visitors for tourism services in Vietnam was increasing strongly in recent months.
    This reflects the great demand for Vietnam tourism by Indian tourists, especially when many direct flights between the two countries have been put into operation recently.
    Accordingly, a report from Google shows that the search volume for flights from Indian tourists in April increased sharply by 400% compared to the same period last year. The figure jumped by 3,000% in May and is continuing to increase in June.
    In June, the number of searches continued to increase and is expected to increase even more with the fact that Vietnam Airlines and Vietjet Air have officially reopened and added more direct flights connecting Vietnam and India over recent years.
    Regarding the search volume for accommodation in Vietnam, the growth rate from the beginning of April 2022 to the middle of May 2022 has increased by nearly five times. Specifically, on April 1, 2022, the search volume increased by 123% compared to the same period in 2021, by mid-May, it reached an increase of 500%. In particular, after only two months, the search volume in mid-June has increased three times compared to the beginning of April.ADVERTISEMENTThe states with the most visitors looking for information about Vietnam tourism are Delhi, Maharashtra, West Bengal, Karnataka, Tamil Nadu, and Gujarat.
    The most searched destinations by Indian people are Hanoi, Ho Chi Minh City, Phu Quoc (Kien Giang province), Quy Nhon (Binh Dinh province), the central city of Da Nang, Hoi An (Quang Nam province), Nha Trang (Khanh Hoa province), Da Lat (Lam Dong province), and Ha Long (Quang Ninh province).
    India is considered one of the potential markets for Vietnamese tourism. The number of Indian visitors to Vietnam rose from 85,000 in 2016 to 169,000 in 2019.
    Vietnam is nominated as Asia’s Leading Beach Destination 2022, Asia’s Leading City Break Destination 2022, Asia’s Leading Cultural Destination 2022, Asia’s Leading Destination 2022, Asia’s Leading Heritage Destination 2022, Asia’s Leading Nature Destination 2022, Asia’s Leading Sustainable Tourism Destination 2022, Asia’s Leading Tourist Board 2022 and Asia’s Leading Youth Travel Destination 2022 by World Travel Awards.

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    Hamdan bin Mohammed launches initiative to enhance Dubai as global business hub

    His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Dubai Council, launched ‘Dubai Global’, an initiative to establish 50 integrated commercial representative offices for Dubai in five continents across the world during the next few years. The initiative aims to strengthen Dubai’s position as one of the best business hubs in the world in addition to supporting companies based in Dubai by providing them with logistical support to expand their operations in more than 30 promising markets.
    HH Sheikh Hamdan bin Mohammed noted that the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, is the primary driver behind Dubai’s emergence as an international trade hub and a leader in today’s economic and commercial landscape. His Highness said Dubai provides advanced infrastructure, a flexible and effective legislative framework, and world-class services that ensure sustainability and growth for all companies operating in the emirate.
    HH Sheikh Hamdan bin Mohammed said: “Our goal is to globalise our national companies, attract global investments, and add new markets to our global business lines.”
    “Our goal is to open 30 new markets, attract thousands of investors, and build the world’s best economic environment,” he added.
    HH Sheikh Hamdan bin Mohammed further said: “We will double our economy over the next few years, establish the best business environment in the world, and be No. 1 in quality of life.”ADVERTISEMENTThe Dubai Global initiative is based on launching a wide network of 50 commercial representative offices for Dubai around the world. The network will operate as part of Dubai Chambers and in partnership with several government and semi-government entities in Dubai. The initiative aims to attract investment, talent, and new business to Dubai and support Dubai-based companies explore economic and commercial opportunities in 30 new global markets.
    The commercial representative offices will provide specialised services, such as market research which includes detailed information about each market and its working mechanisms, and the legislative and procedural aspects to help companies take correct decisions.
    The offices will also provide establishing and starting-up services, including logistical support and detailed information on commercial globalisation, aiming to “globalise” Dubai companies and promote their expansion in new markets.
    Dubai Global, a new vision The new initiative aims at developing ways to diversify trade by preparing exclusive studies on economic and commercial opportunities for many vital markets and establishing and maintaining reliable local and regional business relationships. In addition, its goal is to create cross-border business opportunities by organising business-to-business meetings, corporate and government meetings, and global and regional events such as international business forums. The offices also aim to attract more investments, talent and companies to Dubai.
    Supporting the foreign trade sector By implementing an advanced strategy to diversify trade and target new markets, this new and vast network will contribute to the sustainability of economic growth in Dubai and the competitiveness and flexibility of the commercial sector in the emirate. The offices will also work through various channels and global partners to enhance the competitiveness of Dubai’s foreign trade.
    These efforts strengthen the trade sector as one of the main pillars of Dubai’s economy by supporting export and re-export operations and helping the Dubai business community enter promising markets.
    The office network will be responsible for cooperating with a large group of specialised international companies to enable Dubai businesses to expand in their target overseas markets successfully.

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    Tawfeeq Travel opens doors of 17th Travel Hub

    Tawfeeq Travel, Qatar’s leading Travel Management Company has opened the doors to yet another Travel Hub at the Hamad International Airport (HIA) Metro Station. Residents of Qatar and visitors from all over the globe can now experience world class travel services & products while travelling through Qatar’s Hamad International Airport.
    HIA offers global travelers convenient connectivity through its strategic location, with 80% of the world’s population able to connect with the World’s Best Airport through 6-hour flights. Additionally, HIA delivers a mosaic of cultural, retail, and hospitality offerings encompassed in a secure and efficient airport experience.  The new Travel Hub at HIA offers Qatar’s first baggage drop off and storage solution to the travelers. This service is available 07 days a week from 10am till 8pm, Saturday to Thursday with prices starting as low as Qar.30 per day per bag. The storage facility boasts of CCTV monitored rooms with state-of-the-art electronic locks for safety of the baggage which are sealed with tamper proof security seals.   
    Delivery options include transportation of the luggage to your home, office, or any choice of destination in Doha.
    Rehan Ali Syed, CEO of Tawfeeq Travel Group, said “I am extremely delighted on the opening of our 17th outlet offering our customers a unique, new service, delivered by our experienced teams who aim to support Qatar’s vision of welcoming tourist from across the globe. Working closely with Qatar Rail, Hamad International Airport, Qatar Airways, and other key strategic partners, we are able to deliver innovative services to customers. We look forward to your visit to explore the wonders of Qatari culture while we make your visit handfree.”  ADVERTISEMENTEstablished in 2009, Tawfeeq Travel Group is a Qatari-owned enterprise which has swiftly emerged as one of the leading companies in the industry and one of Qatar’s most trusted travel advisors. Our mission is to help customers by simplifying their travel planning and making travel delightful. We operate on the core values of Simplicity, Integrity, Innovation and Superior Customer Service.

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    Short-term surge in US travel but headwinds on horizon

    Days after the United States repealed its Covid-19 testing requirement for inbound air travelers, U.S. Travel Association released its full biannual forecast for travel through 2026 – including both travel spending and volume – which projects that all segments of travel, in spite of rising inflation, will surge in the short term due to pent-up demand and consumer savings. However, this is not expected to last, leading to slower growth in the later years of the forecast. The international component of the forecast was released earlier this month at the association’s IPW trade show.
    U.S. Travel estimates that $1.05 trillion (in 2019 dollars, adjusted for inflation) will be spent on travel in the United States in 2022, but this is still 10% below 2019 levels and 16% below where it should have been in 2022 if not for the pandemic. The table below reflects annual spending estimates, adjusted for inflation, through 2026.
    The forecast, based on analysis from Tourism Economics, projects that domestic business travel volume will reach 81% of pre-pandemic levels in 2022 and 96% in 2023. However, domestic business travel spending, when adjusted for inflation, will not fully recover to pre-pandemic levels within the range of the forecast.
    U.S. Travel is advocating for federal policies that would accelerate the business travel sector’s recovery. In a recent letter to U.S. Treasury Secretary Janet Yellen, U.S. Travel called for the agency’s support on a tax extenders package that includes a temporary restoration of the entertainment business expense deduction and an extension of full expensing for business meals. These policies are also key priorities for U.S. Travel’s Meetings Mean Business Coalition.
    Domestic leisure travel will continue to drive the overall U.S. travel industry’s recovery in the near term, though spending is projected to remain $46 billion below where it should have been in 2022 had the pandemic not occurred.ADVERTISEMENTInternational inbound travel is making strides toward recovery, aided by the recent repeal of the inbound pre-departure testing requirement. The sector is projected to grow rapidly through the rest of 2022, and then grow at a slower pace in 2023-2026. A full recovery to pre-pandemic levels (volume and spending) is not expected until 2025.
    However, policy changes can also help accelerate that timeline. If the U.S. reduces wait times for visitor visa interviews to less than 30 days, the U.S. could gain an additional 2.2 million international visitors and $5.2 billion in spending by the end of the 2022. U.S. Travel has several policy proposals to restore visa processing operations worldwide:
      Develop a pilot program for the use of videoconferencing technology in visa interviews with low risk, returning visa applicants and visa applicants with urgent or time sensitive travel.  Prioritize visa processing resources to the embassies and consulates that have high demand.  Temporarily extend all visitor visas for a year or waive visa interview requirements for applicants seeking a valid renewal particularly for those presently in the U.S.  Consider allowing certain low-risk visa holders currently in the U.S. to renew their visa while staying in the U.S.  Develop new ways to make the visa process more efficient for medium-to-large group travelers.  Delay and reconsider the proposed non-immigrant visa fee increase.
    U.S. Travel expects to next revise its biannual forecast in fall 2022.

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    U.S. Travel Association appoints Geoff Freeman as President and CEO

    The next chapter of the U.S. Travel Association will be led by Geoff Freeman, a proven association leader who has a track record of building talented teams and delivering game-changing results for varied industries. He re-joins the U.S. Travel Association after nearly a decade of association leadership—first as president and CEO of the American Gaming Association and as the current president and CEO of the Consumer Brands Association. He will join U.S. Travel on September 1.
    Over the past 20 years, Freeman has built an approach to association leadership that is centered around industry unity and transformational change. In his previous leadership role at U.S. Travel, Freeman’s strategic work led to the industry’s signature bipartisan legislative victory establishing the Travel Promotion Act of 2009 and creating Brand USA. Other accomplishments included leading the industry effort behind the creation of TSA PreCheck and establishing the Meetings Mean Business Coalition.
    As CEO of the American Gaming Association from 2013 to 2018, Freeman led an industry-wide campaign to legalize sports betting and expanded the organization’s membership to include tribal gaming entities. As CEO of the Consumer Brands Association, he galvanized industry support behind a transformation strategy: defining a new brand identity, growing membership, strengthening the organization’s leadership team and re-establishing the association as a Washington, D.C. powerhouse.
    Freeman succeeds Roger Dow, who is stepping down following a 17-year tenure as leader of the organization.
    Christine Duffy, National Chair of the U.S. Travel Association and President of Carnival Cruise Line, said: “We are proud to welcome Geoff Freeman back to lead the U.S. Travel Association. Geoff is highly regarded in Washington and well known across our industry for his strategic work to conceive campaigns and programs that opened new pathways for growth in the travel economy. Now, returning to lead the association, Geoff will continue bringing a fresh and strategic approach to advancing the mission of U.S. Travel in its next era.”ADVERTISEMENTFreeman said: “I am eager to get to work on behalf of this incredible industry, which has long held a special place for me. There are few industries more essential to the nation’s economy, more connected to consumers and more critical to bringing Americans together than the travel industry. I believe U.S. Travel’s talented team can continue to raise the bar, and I’m excited to roll up my sleeves and get started.”
    Added Freeman: “I’m proud and honored to succeed Roger Dow, who has been a profound leader and important mentor to me. I give Roger my sincere thanks for all he has done, for me and for the travel industry.”
    A native of Port Washington, Wisconsin, Freeman is a graduate of the University of California, Berkeley.
    The nationwide search to identify the association’s next president and CEO was guided by a nine-member Search Committee representative of core segments of the travel industry, led by Duffy and supported by Heidrick & Struggles.

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