Tourism, Organisations & Operators,

The Secretary-General of UN Tourism has concluded an official visit to the Islamic Republic of Iran.
Zurab Pololikashvili led a high-level delegation to the country to join the official inauguration of the Tehran International Tourism Exhibition and for a series of bilateral meetings to advance common goals around tourism resilience, diversity and rural development.
Secretary-General Pololikashvili joined Iran’s President, His Excellency Ebrahim Raisi, in opening the 17th edition of the Exhibition. At the leading event, UN Tourism reaffirmed its commitment to supporting Iran grow its tourism sector through promotion and investments, while also supporting the country in educating a new generation of tourism workers. Mr Pololikashvili also met with the Mayor of Tehran, Ali Reza Zakani, with bilateral talks focusing on working together to make the city a more attractive destination both for tourists and for investors.
The Secretary-General explored the Tehran International Tourism Exhibition alongside Iran’s Minister of Cultural Heritage, Tourism and Handicrafts, Ezzatollah Zarghami and Deputy Minister Dr. Ali Asghar Mounesan. The UN Tourism leadership commended their hard work building the sector, with particular recognition of how tourism is celebrating Iran’s diverse ethnic groups and traditions while also providing a common vision for the future of the country. Representing UN Tourism’s growing Affiliate Members network, the CEO of Abbas Abad Cultural and Tourism Area, Seyed Hossein Hejazi, also met with Secretary-General Pololikashvili to make clear the role the private sector is playing in advancing shared goals.
In line with the Organization’s emphasis on rural development, Governor Malek Rahmati was presented with a plaque to commemorate Kandovan being included in the list of Best Tourism Villages by UN Tourism. The significant potential for growing tourism as a pillar of rural development, benefitting communities across Iran, was also noted, with UN Tourism ready to work with destinations to help them join the Best Tourism Villages network.ADVERTISEMENT

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The gateway to Atlantic Canada and only a 6-hour flight from the UK, Nova Scotia is filled to the brim with stunning natural beauty and diverse cultures. The province is home to a myriad of small, independent accommodations from cozy, off-grid cabins and luxurious waterfront glomes to an exclusive vineyard farmhouse and wilderness yurts. Check out our top picks to experience Nova Scotia’s nature and local flavours this year:Nalu Retreat: Perched on a granite cliff, overlooking Porter’s Lake only 30 minutes from the capital, Halifax this retreat offers solitude with all the conveniences of the city. Soak in the views from your private outdoor hot tub, immerse yourself in nature on the nearby trails at Crowbar Lake Wilderness Area, relax by the fireplace or in the stargazing Zen loft, and indulge in delicious local farm-to-table meals. Relax and rejuvenate, surrounded by nature with all the luxuries of a boutique hotel!  Click here for more information.
Planters Ridge Winery: Located next to the artisanal winery, this recently renovated farmhouse, which was built in 1864, features 3 luxurious bedrooms, each with their own spa like bathroom. An ideal place to have an authentic vineyard experience and take a break from the hustle and bustles of city life. Click here for more information.
White Point Beach Resort: Stay your way, at the edge of the sea choosing from a collection of experiences: guest rooms that bring the beautiful surroundings to your doorstep, oceanfront cottages where you can fall asleep to the sounds of the crashing waves, holiday homes featuring additional space and amenities for bringing everyone together and secluded luxury getaways in one-of-a-kind oceanfront treehouses, or lakeside glomes with private hot tubs for an intimate retreat. Click here for more information.
Sally’s Brook Wilderness: Overlooking the beautiful St. Ann’s Bay, in the heart of Cape Breton Island, alongside the world-renowned Cabot Trail, Sally’s Brook Wilderness features four off-grid cabins and two Starview tents offering cozy comfort and convenient access to a sparkling clean shared wash house with large shower rooms and a fully equipped cook house.  Explore walking trails, relax in the wood-fired barrel sauna, star gaze beside crackling bonfires or choose unique day trip adventures to Destination Cape Smokey, North River Kayak Tours, Cabot Cape Breton, Cape Breton Highlands National Park, and the village of Baddeck – just to name a few! For more information click here.
As the River Bends: An eco-conscious retreat nestled along the tranquil Halfway River in the Annapolis Valley – Nova Scotia’s wine country. Guest can enjoy nature inspired experiences whilst staying at one of two luxury designed geodesic domes or at the solar powered treehouse. The domes feature a spacious bathroom with rainfall shower, well equipped kitchen space, queen beds, full-size bbq and hot tub. The Pine treehouse is ideal for those who love camping – hassle free! The treehouse features a private outdoor shower, toilet, queen bed, covered & screened in kitchen & living spaces, propane firepit and BBQ. For more information click here. https://www.novascotia.com/places-to-stay/accommodations/as-the-river-bends-retreat/8271ADVERTISEMENT

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It is the second consecutive record-breaking month for the airport, which also had its busiest December yet.
Dubai was the most popular destination for travellers in January, with winter sun seekers heading there either to enjoy its attractions or to connect to other far-flung destinations.
February is set to be a busier month at the airport with half term for many schools starting this week. Almost 700,000 passengers are expected between Friday, February 9 and Sunday, February 18, with the most popular destinations set to include Tenerife and Alicante.
Those passengers can feel confident of a good experience in the airport with data showing that during January 99.9% of passengers queued for less than 15 minutes to get to security – and nine out of 10 passengers waited for less than five minutes.
Manchester Airport Managing Director Chris Woodroofe said: ADVERTISEMENT“January can be a great time to travel – whether you’re looking to get a bit of sun or heading for the slopes for some winter sports, you can take advantage of things being a bit quieter and get some good offers – and we’ve certainly seen that here at Manchester Airport.
“Our network of around 200 routes means we connect the people of the North to more destinations than any airport outside London and in practice that means that people here have real choice when it comes to their trips. So whether you’re travelling from Bolton to Bodrum or Bradford to Beijing, we have you covered all year round.
“It’s half term for lots of families this week so we’re seeing one of our first really busy weeks of the year – but with 99.9% of our January passengers queuing for less than 15 minutes to get to security, we’re confident that all those jetting off this week will be able to start their holidays here at the airport.
“We’re preparing for a really exciting year at Manchester Airport – we have a range of new routes launching – including Las Vegas from June and others still to be announced. We’re also continuing work on our award winning Terminal 2 as we reach the final stages of our £1.3bn transformation programme.”
January’s most popular destinations were:
1.    Dubai – 89,783 passengers
2.    Dublin – 82,188
3.    Amsterdam – 79,841
4.    Tenerife – 76,960
5.    Qatar – 60,948
Manchester Airport is preparing for the launch of a number of new routes in the coming months including Virgin Atlantic flying to Las Vegas, making Manchester the only English airport outside London to fly direct to America’s West Coast, Royal Jordanian’s new service to Jordan’s capital Amman and Luxair’s flights to Luxembourg. This year will also see an increase in the service to Beijing with Hainan Airlines to make it daily.
In January the airport also marked a year since work started on the final phase of its £1.3bn transformation programme. The airport’s brand-new Terminal 2 is already open but work continues and will see it double in size, meaning the modern facility will serve over 70% of the airport’s passengers when it is fully open in 2025.
The first phase of the project was awarded the prestigious Prix Versailles in November, which recognises it as one of the most beautiful airport buildings in the world.
Over the coming months the programme will reach a number of key milestones, including the announcement of new retailers, bars and restaurants to go in the new section of Terminal 2 and the activation of a new, state-of-the-art baggage system.

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Following the United Nations declaration of the first International Day of the Arabian Leopard, on 10 February the Royal Commission for AlUla (RCU) continues to expand its long-term mission to safeguard the ‘Critically Endangered’ Big Cat species from the physical world into the virtual.
As part of RCU’s new ‘Leap of Hope’ campaign, this year’s international edition of the annual call-to-action to conserve Arabian Leopards includes the launch of the ‘Quest for Hope’ gaming experience on the Roblox and Decentraland online platforms.Named ‘Leap of Hope’ after the Arabian Leopard’s athletic prowess and ability to capture its prey in the wild, this year’s campaign also emphasises the pressing need to increase wild population numbers – a ‘leap’ being the collective noun for a group of leopards.
Starting today, the ‘Leap of Hope’ campaign will install eye-catching billboards in cities including Beijing, London, New York, and Paris to showcase its bold ambition as well as to highlight RCU’s goal to comprehensively regenerate AlUla, a vast swathe of northwest Saudi Arabia, as a leading global destination for cultural and natural heritage.
In AlUla itself, a Community Catwalk event on International Day of the Arabian Leopard, organised by RCU and Catmosphere, will encourage members of the public to connect with nature as they follow a route of up to 7km on Sharaan’s Catwalk Trail, drawing local attention to the campaign and its long-term goals in northwest Arabia and beyond.
In the digital space, an immersive adventure, ‘Quest for Hope’ engages global gamers to discover the real-world impact of the Arabian Leopard’s ‘Critically Endangered’ status in the wild by joining a virtual conservation mission to search expertly recreated digital landscapes that mirror the Big Cats’ native habitat, including the mountains of AlUla in northwest Arabia.ADVERTISEMENTThe new state-of-the-art and engaging game complements the release of a campaign film that takes the viewer on a deep dive into the plight of the Arabian Leopard, explaining the essential role leopards play in restoring balance to the natural environment and allowing vital eco-systems to flourish.
Arabian Leopard Day was first launched by RCU in 2022. In June 2023, the United Nations General Assembly unanimously passed a resolution designating 10 February as the International Day of the Arabian Leopard, in support of RCU and its conservation partners.
The International Union for Conservation of Nature (IUCN) ranks the Arabian Leopard as ‘Critically Endangered’, representing a level of risk more severe than Vulnerable or Endangered. If the population continues to decline, the next stages on the IUCN Red List of Threatened Species are Extinct in the Wild and, lastly, Extinct.
RCU’s Arabian Leopard Conservation Breeding Programme has achieved recent successes in ensuring a healthy population of leopards in captivity, welcoming the birth of seven healthy cubs in 2023 and introducing new Arabian Leopard ‘founders’ to increase the genetic diversity of its breeding animals and contribute to the advancement of long-term conservation goals.
Dr Stephen Browne, Wildlife & Natural Heritage Vice President at RCU, said: “International Day of the Arabian Leopard Day is an important opportunity to draw the world’s attention to the plight of the Arabian Leopard and RCU’s mission to conserve and safeguard AlUla’s natural environment.
“While recent successes give us hope, we recognise that the work of conservation must continue to ensure that this species can one day thrive in the wild. We encourage the international community to join us on Arabian Leopard Day by engaging with activities that strengthen our understanding and love for these magnificent Big Cats.”
For more information on the day, visit https://www.rcu.gov.sa/en/ArabianLeopard

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The island destination of Madeira has taken its sustainability credentials to new heights, with all three golfing venues embracing the tourist board’s long-term commitment to preserving the environment.Clube de Golf Santo da Serra has become the latest club in the idyllic Portuguese islands to implement a new eco-strategy, following Palheiro Golf and Porto Santo Golf in making a series of course improvements to enhance the overall playing experience for members and guests.At the centre of Club de Golfe Santo da Serra’s improvement plan is the installation of a new state-of-the-art irrigation system – reducing its water consumption by around 66 per cent so that just 750m³ a day is now needed to help ensure optimum course conditions all-year round.In addition, the club has renovated the four on-course lakes that it uses for irrigation, installing an interconnecting system between all of them to improve access to water so that all areas of the 27-hole layout can easily be watered whenever necessary. It is estimated that the combined capacity of the lakes is around 40,000m³, a volume that will reinforce the storage capacity of the Lagoa do Santo system.Porto Santo Golfe recently strengthened its association with nature when the island that it is named after became a UNESCO biosphere reserve – one of 25 new locations named in the World Network of Biosphere Reserves.Designed by Seve Ballesteros and host of the Madeira Islands Open in 2009 and 2011, the club is the perfect example of the harmony between human activity and wildlife. Dotted with lakes and natural habitats within the course, the northern route of the course is set atop fantastic cliffs and near the stunning Porto Santo beach. Diverse marine life thrives nearby, including the loggerhead sea turtle and the rarest seal in the world, the Mediterranean monk seal.And Palheiro Golf is also working hard to deliver increased sustainability in and around the golf course. As well as registering with the Golf Environment Organisation, the venue has dramatically reduced the carbon footprint of the course by using a black sand endemic to Madeira in all its bunker, while future plans include the purchase of new golf-course maintenance machinery and updating its irrigation system. Located approximately 1,000km from the European mainland – and just 500km from the African continent – the islands enjoy an amazingly mild climate, ranging from 25°c in the summer to 17°c in the winter, with very mild average temperatures and moderate humidity, making it the perfect year-round destination for a golf break.Golfers from the UK and across northern Europe headed to Madeira in increasing numbers last autumn to enjoy its world-class golf courses and many other attractions.
The best way to enjoy the archipelago’s golf is with a Madeira Golf Passport which, providing holders with an unrivalled golf experience, is available to both individuals and groups and can be booked on a three or five-round basis.
For more information on Madeira visit www.madeiraallyear.com.

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Dubai recorded its highest ever annual tourist arrivals in 2023, attracting 17.15 million international overnight visitors over the course of the year. The previous record stood at 16.73 million visitors registered in 2019.The data published by Dubai’s Department of Economy and Tourism (DET) showed that 2023’s visitor numbers represented a 19.4 per cent year-on-year growth over the 14.36 million tourist arrivals in 2022.
The GCC and MENA regions together accounted for a combined 28 per cent of the total number of visitors to the UAE last year. Western Europe and South Asia accounted for 19 per cent and 18 per cent of arrivals respectively, while CIS/Eastern Europe recorded a 13 per cent share. The North Asia and South East Asia region accounted for 9 per cent of arrivals, the Americas contributed 7 per cent, Africa 4 per cent and Australasia 2 per cent.
Average occupancy for Dubai’s hotel sector in 2023 stood at 77.4 per cent. That occupancy rate comes as the emirate witnessed an overall 19 per cent increase in room supply in 2023 compared to 2019.
Dubai’s hotel inventory at the end of December 2023 stood at 150,291 rooms at 821 establishments, compared to 146,496 rooms available at the end of December 2022 across 804 establishments.
In 2023, occupied room nights reached a record high of 41.70 million, a 11 per cent increase compared to 2022 (37.43 million). This growth also represented a 30 per cent rise from the pre-pandemic figures of 2019, which saw 32.11 million occupied room nights.The 2023 average daily rate stood at Dhs536, which matched the ADR in 2022. The hotel sector’s RevPAR of Dhs415 in 2023 also increased 6 per cent over 2022 (Dhs391). The average length of stay for guests was 3.8 nights in 2023.ADVERTISEMENTThe tourism sector’s performance accompanies the emirate’s 3.3 per cent GDP growth in the first nine months of 2023.
As for its events sector, major business and leisure events held in 2023 included Gulfood (134,000 visitors and 5,000 exhibitors), Gitex Global Dubai (170,000 visitors and 6,000 exhibitors), the International Boat Show (30,000 visitors) and Arabian Travel Market (40,000 visitors). Dubai Business Events, part of DET and the city’s official convention bureau, won a record 349 bids to host international conferences, congresses, meetings, and incentive travel programmes over the coming years.
Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), said, “The sustained success will further enhance visitors’ enduring trust, confidence and affinity for Dubai, as it accelerates towards the goal of becoming the best city to visit, live and work in, and ultimately converting visitors into long-term residents. We are strategically harnessing the significant momentum generated during a highly successful 2023 to drive growth across all segments of tourism. As we look forward to welcoming more visitors in 2024, the unwavering support of our public and private sector partners will be pivotal in enhancing our capacity to showcase our unparalleled offerings tailored to cater to the diverse preferences and budgets of international travellers.”
The latest data from the UN World Tourism Organisation reveals that overall, international tourism reached 88 per cent of pre-pandemic levels by the end of 2023. The only region to overcome pre-pandemic levels with 22 per cent visitation growth above 2019 was the Middle East.
dubaitourism.gov.ae

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According to the first UNWTO World Tourism Barometer of the year, international tourism ended 2023 at 88% of pre-pandemic levels, with an estimated 1.3 billion international arrivals. The unleashing of remaining pent-up demand, increased air connectivity, and a stronger recovery of Asian markets and destinations, are expected to underpin a full recovery by the end of 2024.
Middle East, Europe and Africa performed strongest in 2023The latest UNWTO World Tourism Barometer provides a comprehensive overview of the sector’s performance in 2023, tracking recovery by global region, sub-region and destination. Key takeaways include:
The Middle East led recovery in relative terms as the only region to overcome pre-pandemic levels with arrivals 22% above 2019.Europe, the world’s most visited region, reached 94% of 2019 levels, supported by intra-regional demand and travel from the United States.Africa recovered 96% of pre-pandemic visitors and Americas reached 90%.Asia and the Pacific reached 65% of pre-pandemic levels following the reopening of several markets and destinations. However, performance is mixed, with South Asia already recovering 87% of 2019 levels and North-East Asia around 55%.

Available data shows several destinations, including both large, established destinations as well as small and emerging ones, reporting double-digit growth in international arrivals in 2023 when compared to 2019. Four sub-regions exceeded their 2019 arrival levels: Southern Mediterranean Europe, Caribbean, Central America and North Africa.ADVERTISEMENTUNWTO Secretary-General Zurab Pololikashvili says: “The latest UNWTO data underscores tourism’s resilience and rapid recovery, with pre-pandemic numbers expected by the end of 2024. The rebound is already having a significant impact on economies, jobs, growth and opportunities for communities everywhere. These numbers also recall the critical task of progressing sustainability and inclusion in tourism development”
International tourism hit US$1.4 trillion in 2023The latest UNWTO data also highlights the economic impact of recovery.
International tourism receipts reached USD 1.4 trillion in 2023 according to preliminary estimates, about 93% of the USD 1.5 trillion earned by destinations in 2019.Total export revenues from tourism (including passenger transport) are estimated at USD 1.6 trillion in 2023, almost 95% of the USD 1.7 trillion recorded in 2019.Preliminary estimates on the economic contribution of tourism, measured in tourism direct gross domestic product (TDGDP) point to USD 3.3 trillion in 2023, or 3% of global GDP. This indicates a recovery of pre-pandemic TDGDP driven by strong domestic and international tourism.Several destinations reported strong growth in international tourism receipts during the first ten to twelve months of 2023, exceeding in some cases growth in arrivals. Strong demand for outbound travel was also reported by several large source markets this period, with many exceeding 2019 levels.
The sustained recovery is also reflected in the performance of industry indicators. According to the UNWTO Tourism Recovery Tracker, both international air capacity and passenger demand recovered about 90% of pre-pandemic levels through October 2023 (IATA). Global occupancy rates in accommodation establishments reached 65% in November, slightly above 62% in November 2022 (based on STR data).
Looking Ahead to 2024International tourism is expected to fully recover pre-pandemic levels in 2024, with initial estimates pointing to 2% growth above 2019 levels. This central forecast by UNWTO remains subject to the pace of recovery in Asia and to the evolution of existing economic and geopolitical downside risks. 
The positive outlook is reflected in the latest UNWTO Tourism Confidence Index survey, with 67% of tourism professionals indicating better or much better prospects for 2024 compared to 2023. Some 28% expect similar performance, while only 6% expect tourism performance in 2024 to be worse than last year. Key considerations include:
There is still significant room for recovery across Asia. The reopening of several source markets and destinations will boost recovery in the region and globally.Chinese outbound and inbound tourism is expected to accelerate in 2024, due to visa facilitation and improved air capacity. China is applying visa-free travel for citizens of France, Germany, Italy, the Netherlands, Spain and Malaysia for a year to 30 November 2024.Visa and travel facilitation measures will promote travel to and around the Middle East and Africa with the Gulf Cooperation Council (GCC) countries to implement a unified tourist visa, similar to the Schengen visa, and measures to facilitate intra-African travel in Kenya and Rwanda.Europe is expected to drive results again in 2024. In March, Romania and Bulgaria will join the Schengen area of free movement, and Paris will host the Summer Olympics in July and August.Strong travel from the United States, backed by a strong US dollar, will continue to benefit destinations in the Americas and beyond. As in 2023, robust source markets in Europe, the Americas and the Middle East, will continue to fuel tourism flows and spending around the world.Economic and geopolitical headwinds continue to pose significant challenges to the sustained recovery of international tourism and confidence levels. Persisting inflation, high interest rates, volatile oil prices and disruptions to trade can continue to impact transport and accommodations costs in 2024.Against this backdrop, tourists are expected to increasingly seek value for money and travel closer to home. Sustainable practices and adaptability will also play an increasing role in consumer choice. Staff shortages remain a critical issue, as tourism businesses face a shortfall in labor to cope with high demand.The evolution of the Hamas-Israel conflict may disrupt travel in the Middle East and impact traveler confidence. Uncertainty derived from the Russian aggression against Ukraine as well as other mounting geopolitical tensions, continue to weigh on confidence.

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In a joint effort to promote sustainability in the Travel & Tourism sector, the World Travel & Tourism Council (WTTC) and Biosphere have inked a partnership to promote sustainability criteria in the hotel industry under the Hotel Sustainability Basics initiative.
In the current landscape of globalisation and information saturation, where sustainability holds paramount importance, the proliferation of new standards and eco-labels poses a significant challenge for the sector. Identifying clear and consistent sustainability criteria has become increasingly difficult.
Biosphere and WTTC have joined forces and solidified their commitment to fostering a more sustainable hotel industry to establish fundamental steps for global sustainability practices,
This marks a significant milestone for global hotel sustainability, benefiting over 2,500 hotels.
As partners of the Sustainable Hospitality Alliance (SHA), both organisations are optimistic that standardising their sustainability concepts will undoubtedly catalyse widespread adoption by hotels worldwide.ADVERTISEMENTJulia Simpson, WTTC President & CEO, said: “Hotel Basics is a crucial and inclusive industry initiative, ensuring hotels continue to adapt and evolve to meet the needs of both travellers and the planet.
“The collaboration between Biosphere and WTTC is a fundamental step towards international standardisation in sustainability, creating a clear and homogeneous pathway for the industry.”
The recent signed agreement between WTTC and Biosphere will lay the groundwork for a network of international criteria homogenisation.
This initiative aims to facilitate the industry’s transition from basic criteria to more advanced global standards, aligning with the 17 Sustainable Development Goals (SDGs) and 169 goals of the United Nations. This connection is made possible through the Guide for Sustainable Tourism of UN-SDSN Spain and Biosphere.
Dr. Tomás de Azcárate Bang, President of the Responsible Tourism Institute, said: “Sustainability must be viable, understandable and achievable. This requires consensus and harmonisation of concepts, steps, and measures, which this agreement seeks to accomplish.
“The harmonisation of languages and processes will establish a more stable and defined international framework for all stakeholders aligning with sustainability models.
“This partnership signifies a milestone for the industry. By synching our approaches, we are paving the way for a rock-solid international playbook, inviting all players worldwide to align with sustainability models”.
This collaboration will result in the integration of the WTTC’s Hotel Sustainability Basics verification and the Biosphere methodology, creating the most comprehensive international framework for the sector, with a unified vision connected to the Sustainable Development Goals.
Hotel Sustainability Basics emerged as a result of a clear demand from a significant group of global hotel brands to develop fundamental sustainability criteria that all accommodation providers must meet as a minimum, designed for the industry, by the industry. 
Hotels, guest houses and tourist residences will be able to adopt the 12 criteria of the initiative, focusing primarily on the following main lines of action:
1.  Measuring and reducing energy and water consumption, as well as reducing waste and carbon emissions2.  Fundamental actions to protect the environment.3.  Fundamental actions towards a positive contribution to the communities in which they are located.

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