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    Home to the PGA Tour Mexico Open, Vidanta Nuevo Vallarta is an Extraordinary Resort

    Surrounded by the mountains, the river, and the Pacific Ocean, lies one of the most amazing and welcoming hotels in the world, Vidanta Nuevo Vallarta, home of the official PGA TOUR Mexico Open at Vidanta.
    Vidanta Nuevo Vallarta is a favorite destination amongst professional golfer players, celebrities, and families worldwide who are looking to enjoy their vacation in true Vidanta-style luxury. “I have an opportunity to travel 35 – 40 weeks a year, and to say this is special would be an understatement. So, many congratulations, Vidanta,” said John Norris, PGA TOUR Senior Vice President, Tournament Business Affairs.
    Offering a unique approach to luxury hospitality rooted in Mexican warmth and heart, this spectacular paradise resort offers countless entertainment options and one-of-a-kind experiences, unparalleled golf offerings, high-end amenities, three gorgeous spas, impressive pools, a shopping center, gourmet market, and more than 35 restaurants and bars for guests to choose from.
    “What I talk about many times is the hospitality and the treatment I have been given, not only here in Vidanta but also in Mexico…it has always been very special, and that’s the reason why I always keep coming back. They treat me like I’m at home, the atmosphere changes, and it’s so relaxed that it makes me want to come back,” said Jon Rahm, No. 1 in the Official World Golf Ranking and defending champion of the PGA TOUR Mexico Open at Vidanta.
    ADVERTISEMENTThe spacious and innovative resort is also home to the SkyDream Parks Gondola—the world’s first-ever gondola at a beach resort. In addition, Vidanta is redesigning the future of entertainment to bring to life a new universe filled with immersive adventures: VidantaWorld—theme and experiential parks for all generations. The first phase will debut later this year.
    “We are proud to show the world one of the most innovative resorts with three golf courses, including one PGA TOUR-certified course, and a host of fun dining, wellness, and nature experiences that we are sure golf enthusiasts and their families will enjoy,” said Iván Chávez, Executive Vice President of Grupo Vidanta. “As the leading developer of resorts and entertainment in Mexico and Latin America, we are excited to celebrate this momentous occasion and demonstrate to the world that we continue to reimagine the future of entertainment with unprecedented projects like EPIK Theme Park and VidantaWorld,” he concluded.
    EPIK Theme Park is the first phase of VidantaWorld, and will showcase jaw-dropping experiences such as Vista Wheel, an incredible Ferris wheel that transforms into a multi-media light show spectacle by night; The Crater, a striking volcanic fountain experience; The Lake Show, a stunning production of incredible scale with talented artists, breathtaking scenery, and dazzling lights, honoring the music of Carlos Chávez—one of Mexico’s most influential composers and the beloved late uncle of Grupo Vidanta founder Daniel Chávez Morán; and Jungle Valley, a magical landscape filled with inspired gourmet dining options.
    To learn more about this and other extraordinary Grupo Vidanta events and projects, including the upcoming opening of VidantaWorld, please visit GrupoVidanta.com

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    Celebrating Earth Week with the Light and Warmth of Hospitality

    Hilton marks progress towards its Travel with Purpose 2030 Goals, celebrates over $20,000 in Hilton Global Foundation grants supporting team member‑led projects.
    In recognition of Earth Week, Hilton is marking a year of significant progress towards its Travel with Purpose 2030 Goals by activating its global team member community to reduce its environmental impact and preserve the beautiful destinations that host Hilton properties around the world.
    Travel with Purpose is Hilton’s global environmental, social and governance (ESG) strategy that aims to drive responsible travel globally. Announced in 2018, Hilton’s ambitious 2030 goals are supported by emissions targets validated by the Science Based Targets initiative (SBTi), water and waste reduction targets as well as social impact targets aligned with the United Nations’ Sustainable Development Goals (SDGs). Travel with Purpose guides Hilton’s efforts to reduce its emissions in line with climate science, create engines of opportunity within its communities and continue to operate with accountability, integrity and transparency. 
    Hilton is proud of its progress toward these goals, which it recently shared in its latest Travel With Purpose report, including: 
    Environmental ADVERTISEMENTA commitment to new, more ambitious science-based emissions targets validated by the Science Based Targets initiative (SBTi); Continued to reduce carbon emission intensity (44%), water intensity (38.1%) and landfill waste intensity (57.6%) among its hotels globally;  5,500+ hotels partnered with soap recycling organizations to donate 2.3 million bars soap to those in need;  Established LED bulbs as a global brand standard for new builds and existing buildings across all brands;  Earned inclusion on the World and North America Dow Jones Sustainably Indices, S&P Global Sustainability Yearbook and earned an EcoVadis Gold Medal in recognition of its sustainability achievements.  Social
    Created more than 677,000 learning and career growth opportunities against its 5 million commitment;  Meaningfully impacted more than 2,700,000 community members through local support, disaster relief efforts and economic opportunities;  Donated 344,958 volunteer hours in 2022;  Reached more than 78,000 refugees since 2015 through volunteering, in-kind donations, purchasing, training, shelter and employment opportunities.  Governance
    Partnered with cross-industry networks like the Sustainable Hospitality Alliance and the World Travel & Tourism Council;  Committed to grant $500,000 to the American Hotel and Lodging Association Foundation’s No Room For Trafficking (NRFT) Survivor Fund over the next three years; and Invested in two Fifth Wall climate technology funds that aim to decarbonize the global real estate sector. Hilton is committed to tracking and transparently reporting on its progress towards its Travel with Purpose 2030 Goals by utilizing LightStay, Hilton’s award-winning platform for environmental and social reporting that enables Hilton properties to measure and manage energy, emissions, water, waste and social impact. Through LightStay, Hilton has achieved more than $1 billion worth of cumulative savings in energy costs since 2009. 
    In recognition of Earth Week, the Hilton Global Foundation, Hilton’s primary philanthropic arm,  awarded more than $20,000 in grants towards local organizations advancing Hilton’s environmental goals through destination stewardship and climate action. Nominated by Hilton team members, these organizations will utilize Hilton Global Foundation contributions to launch volunteer efforts in their local communities: 
    In partnership with youth volunteer organization Toplum Gönüllüsü, Hilton Istanbul Bomonti plans to build a lavender farm in the southern Türkiye region of Hatay, providing employment opportunities while teaching sustainable agriculture practices to community members impacted by recent earthquakes;  Team members from Hilton Garden Inn Avondale, in collaboration with the Avondale Youth Advisory Commission, aims to support and beautify the local Tres Rios Wetlands in Avondale, Arizona through trail maintenance, litter disposal and other beautifying projects.  As part of its long-standing partnership with Oz Harvest Australia, Hilton Brisbane plans to use grant funding to purchase meals as well as compostable containers and cutlery for those in need.  DoubleTree by Hilton Seychelles Allamanda Resort & Spa plans to continue its partnership with The Ocean Project Seychelles to clean up local beaches with students from nearby communities.  The Hilton Global Foundation recently released its inaugural Impact Report, showcasing the impact of nearly $2.3 million donated in 2022 to organizations working to build a healthy, sustainable planet and resilient communities for future generations.  Since 2019, The Hilton Global Foundation has awarded more than $8 million in grants, donated over 18 million pounds of food to communities in need, meaningfully impacted over 6.7 million people and restored over 225,000 acres of land. More information about the efforts of the Hilton Global Foundation can be found at https://hiltonglobalfoundation.hilton.com/.

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    GRANDE LAKES ORLANDO CELEBRATES THE SUMMER IN STYLE WITH THE ARRIVAL OF “GLO SUMMER NIGHTS”

    Grande Lakes Orlando, the 500-acre luxury resort destination in the headwaters of the Florida Everglades anchored by The Ritz-Carlton Orlando and JW Marriott Orlando, invites guests to celebrate the summer in style with the introduction of “GLO Summer Nights,” an exhilarating seasonal celebration in honor of the resort’s 20th anniversary. Boasting signature weekly fireworks displays in addition to spectacular glow-charged nights at the recently debuted Grande Lakes Waterpark, alongside an abundance of activations fit for every traveler, Grande Lakes Orlando has crafted a truly unforgettable summer experience all season long.GLO Summer SaturdaysThroughout the summer, Grande Lakes Orlando will play host to an array of experiences perfect for families and guests of all ages including dazzling fireworks displays that will take center stage every Saturday evening. After a day spent exploring the Everglades or enjoying the Grande Lakes Waterpark, resort guests can look up from their balconies, lounge chairs, or poolside cabanas for an intimate yet larger-than-life fireworks show. Boasting a masterful explosion of color and light in the sky each week from Memorial Day to Labor Day, with additional special shows occurring over holiday weekends, these grand fireworks displays are complimentary for overnight guests of both hotels. Upgrade options are available that include food and beverage service at both hotels and a private in-room viewing package at The Ritz-Carlton, designed with families in mind.
    After the sun goes down on GLO Summer Saturday nights between 7-10pm, guests can find their way to the illuminated Grande Lakes Waterpark and pool for an evening of illuminated fun. Float through the winding lazy river in glow-in-the-dark tubes, meander in the glittering pool lit with neon lights, and enjoy live DJ performances.
    Younger guests will find no shortage of fun-filled activities from the array of classic kid-friendly summer activations, including waterproof face painting, caricatures, outdoor games and balloon animals. Meanwhile, adults can indulge in activities including lakeside mixology courses, a decadent dessert and champagne trolley and Fire & Ice, a live ice carving by the resort’s U.S. Olympic Champion Carver, Victor Dagatan and a mesmerizing fire dancing performance, along with numerous opportunities to enjoy live music.
    Aquatic Adventures at Grande Lakes WaterparkFresh off the heels of multimillion-dollar renovations across the resort, guests and families can take advantage of the elevated Grande Lakes Waterpark. The ideal landing place for those of all adventure-seeking levels, the new Waterpark was inspired by the resort’s lush natural surroundings and prime location in the Everglades. The “grande” new waterpark experience features a signature Lazy River, Headwaters Slide Tower with three waterslides, Aquaventure obstacle course, a celebrated restaurant, and VIP firepit lounge, Oasis. While enjoying the waterpark’s newest attractions, guests can indulge in a new poolside dining experience, Knife Burger, from acclaimed Chef John Tesar of the MICHELIN-Starred Knife & Spoon, or visit the newly enhanced lobby bar, EvrBar, for specialty cocktails and panoramic views of the Waterpark and the resort’s namesake lakes.
    Grande Lakes Waterpark’s 12 private cabanas offer varying levels of luxury, from options with simple loungers to high-end cabanas with furnishings, entertainment consoles, and private plunge pools. In addition to the enhanced waterpark experience at JW Marriott Orlando, guests of Grande Lakes Orlando can explore the recently enhanced aquatic options at the adajcent Ritz-Carlton Orlando. Debuting with its recent renovation, the property now showcases a new Solaire heated pool lined with luxury poolside cabanas. These 12 exclusive cabanas feature a private butler, wireless internet, HDTV, a refrigerator, and other amenities. For a quiet respite, grown-ups can escape to an adults-only lap pool and hot tub at the award-winning Ritz-Carlton Spa.ADVERTISEMENTReserve Your GLO Experience NowFor travelers looking to get ahead of summer savings, Grande Lakes Orlando will offer an exclusive, one-time advanced booking discount of 20% to guests who reserve their stay between April 17-30, 2023, applicable for stays from April 21 through September 30. They can use the online promotional code D3Q to lock in their savings.
    For more information on Grande Lakes Orlando and its 20th anniversary celebration this summer, and to reserve a stay, visit www.grandelakes.com/.

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    Jamaica’s Tourism Boom Set to Continue

    Minister of Tourism, Hon. Edmund Bartlett has expressed optimism in the growth prospects for the sector stressing that “this is the biggest and best winter season Jamaica has ever had in the history of tourism” adding that the tourism industry was set on a path to continue the boom now being experienced
    He said: “For the January to March 2023 period, it is estimated that Jamaica welcomed 1.18 million visitors, which represents growth of 94.4% when compared to the same period in 2022. This represents earnings of US$1.15 billion, 46.4% above the US$786.8 million earned for the same period in 2022.”
    In reviewing the performance of the tourism sector as he opened the Sectoral Debate in Parliament yesterday, Minister Bartlett noted that arrivals for 2022 were up by 117% and earnings by 71.4% when compared to 2021. Jamaica welcomed 3.3 million visitors and earned an estimated US$3.7 billion in 2022 and projections for 2024 are for US$4.1 billion in earnings.

    He told Parliament that: “If there was ever an industry that has the potential to transform our nation, our communities and the lives and livelihoods of the Jamaican people for the better, it is tourism” adding that real gross domestic product (GDP) for the economy is projected to “grow within the range of 3.0% to 5.0% during January – March 2023 when compared to January – March 2022.” This growth is expected to be led by strong performances by the hotels and restaurants, and the mining and quarrying industries.ADVERTISEMENTMinister Bartlett highlighted that in fiscal year 2023/24 GDP is anticipated to be driven by continued robust performance in stopover arrivals, facilitated by increased room capacity and intensified marketing efforts.
    “Never before in the history of Jamaica has tourism made such a great contribution to the national economy and we are willing to contribute to that process and to make even greater contributions,” declared Mr. Bartlett, noting that “Jamaicans at all levels of society can enjoy a bigger slice of the tourism pie.”

    Mr. Bartlett outlined that “investments continue to boom to drive the industry’s recovery (and) over the last five years tourism investment contributed 20% of the island’s total foreign direct investments (FDI) and over the next 5 to 10 years, there are multiple upcoming investment projects which will see the addition of 15,000 to 20,000 new rooms with investment of US$4 billion to US$5 billion.”
    The Minister said stakeholders had been working together to build a tourism industry that was equitable, viable and which generates opportunities for all. He noted that “tourism will be the biggest driver of economic growth and prosperity in Jamaica for years to come and it is absolutely important that you are made aware of the work that we have been doing over the last year in repositioning the sector to achieve higher growth rates, a better spread of the benefits of tourism to each and every Jamaican and stronger linkages throughout the economic fabric of this beautiful island.”

    Jamaica was named the Caribbean’s Leading Destination 2022, for the 16th straight year at last year’s prestigious World Travel Awards. Jamaica also picked up the the award for Caribbean’s Leading Cruise Destination 2022, Caribbean’s Leading Tourist Board 2022, for the 14th year in a row and Caribbean’s Leading Nature Destination 2022.

    Other winners on the night included Go Jamaica Travel, Half Moon, S Hotel and Spanish Court hotels, Jamaica Inn, Goldeneye, Rockhouse, Island Car Rentals, Island Routes, VIP Attraction’s Club MoBay, Sangster International Airport, the Montego Bay Convention Centre, Sandals Whitehouse, Sandals Montego Bay, Sandals South Coast, Beaches Negril and Hyatt Ziva.

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    OLEADA PACIFIC LIVING & GOLF,  TO WELCOME FIRST ERNIE ELS DESIGNED GOLF COURSE IN MEXICO

    OLEADA Pacific Living & Golf, a brand-new 860-acre oceanfront resort community on the southern point of Mexico’s stunning Baja peninsula, has announced it will be the flagship location for World Golf Hall of Famer Ernie Els’ first golf course in Mexico.Els is designing an 18-hole links-style championship course, OLEADA GOLF LINKS LOS CABOS, situated just 15 minutes from downtown Cabo San Lucas, set along OLEADA’s expansive one mile stretch of golden sand beach. With the Pacific Ocean as a backdrop for the breathtaking desert landscape, the resort community of OLEADA will offer a unique untamed luxury experience that melds an unparalleled collection of resort and residential options.“Alongside introducing OLEADA to the world, we are honored to announce a spectacular championship course by Ernie Els, one of golf’s greatest players,” said Federico Gaxiola, project director at OLEADA Pacific Living & Golf. “As we create a destination founded in responsible luxury, we selected Ernie because of his true understanding of sustainable development and sound environmental practices.”
    Els, winner of 75 professional tournaments worldwide, including four major championships, has evolved into one of the game’s leading architects, with numerous award-winning courses dotting the globe. Based on decades of competing on different types of courses across four continents, Els has accrued a profound understanding of how to utilize the best elements for golf design. He believes in producing an aesthetically pleasing course, and one that’s challenging and enjoyable for golfers at all ability levels.
    “Our goal at OLEADA will be to build a core golf course that harmonizes with nature,” Els said. “We envision a compact design that drapes naturally on the land, steps lightly on nature’s toes and functions as an environmental steward of the site’s indigenous flora and fauna. With its rolling dunes, elevation changes and majestic desert-meets-ocean setting, I believe we can produce a versatile test that will rank among the best and most beautiful courses we’ve ever built.”
    The seaside site for the new course, a spectacular parcel of land on the Pacific Ocean near Cabo San Lucas, has an intricate maze of windswept dunes and sandy ridges. These natural landforms offer sheltered valleys and winding corridors ideal for the placement of golf holes. Els, a two-time winner of the Open Championship, has a special fondness for links courses and a deep knowledge of how seaside breezes dictate shot values and strategy.
    “Because the native contours and dune formations are so good, very little earthmoving will be required to build the course,” said Els. “Shaping will be very minimalistic. Man cannot improve on what Mother Nature has created over the eons. The golf course that we create at OLEADA will be here long after I’m gone. That means something and it makes me feel very proud.”ADVERTISEMENTOLEADA will feature some of the most recognized names in design, including Vision Land Design, WATG, iconic Mexican architect Victor Legorreta and landscape architecture by Design Studio of Michael McKay.
    Along with the 18-hole links golf course, OLEADA will offer: oceanfront living; world-class resorts; a nursery, orchard and garden; nature, fitness, hiking and biking trails; and much more. Every amenity will be created through a hospitality and wellness centered mindset aimed to provide opportunities to enjoy life at its fullest.
    Phase One will comprise the golf course, three luxury beachfront resorts, and high-quality infrastructure to receive guests and golf enthusiasts. The gated community will feature 24/7 security to keep guests safe and provide peace of mind. The development broke ground in January 2023 and is expected to open in early 2026. OLEADA GOLF LINKS LOS CABOS will be open for public play in its first season.
    To learn more about OLEADA Pacific Living & Golf, visit oleadaloscabos.com.

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    JETBLUE AND DISCOVER THE WORLD BROADEN RELATIONSHIP TO 5 EUROPEAN MARKETS

    On the back of announcing daily transatlantic services to New York (JFK) and Boston from Amsterdam, JetBlue has expanded its partnership with Discover the World.The agreement will provide full GSA sales and marketing services supporting the Benelux travel trade with flights starting later this summer.
    Aiden Walsh, Head of Airline Development for Discover the World commented, “We are delighted to grow our trusted partnership with JetBlue to now five European markets: Netherlands, Belgium, Luxembourg, United Kingdom and France. The Discover team plays an integral role by offering our award-winning expertise to successfully launch and develop sales on the competitive transatlantic route network.
    Our teams are in place supporting travel trade partners with five flights daily from London (LHR & LGW), daily flights from Paris (CDG) launching in June and Amsterdam (AMS) starting this summer!  It is truly an exciting time to be partnered with JetBlue while they expand internationally and bring their innovative product offering to European markets.”
    Maja Gedosev, JetBlue’s General Manager for Europe said, “We are very excited to be launching Amsterdam this year.  Following the successful partnership in the UK and France, it was a natural step for us to expand our work with Discover the World in the Netherlands, Belgium and Luxembourg markets.  We are now focused on building a strong team based out of Amsterdam that will support our work in the region and have already started to reach out to the key industry and travel trade stakeholders to introduce JetBlue, our game changing transatlantic product and low fares.”
    For Benelux travel trade enquiries email [email protected]ADVERTISEMENT

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    JW MARRIOTT GOA DEBUTS IN INDIA’S COASTAL PARADISE CITY

    JW Marriott, part of Marriott Bonvoy’s global portfolio of 30 extraordinary hotel brands, made its debut in Goa, India today with the opening of JW Marriott Goa.Set in an unparalleled location along the golden Goan coastline and close to landmark attractions, historic forts, churches, and pristine beaches, JW Marriott Goa is the perfect getaway and an embodiment of the JW Marriott principle of mindfulness. With thoughtfully crafted spaces, transformative experiences and sophisticated style, the new hotel is poised to be an oasis of luxury and warm hospitality, empowering guests to focus on feeling revitalized in mind, body and spirit.
    “JW Marriott is at the forefront of the evolution of luxury, blending a legacy of extraordinary hospitality with a contemporary commitment to mindfulness and well-being that continues to be a priority for today’s luxury traveler,” said Bruce Rohr, Global Brand Leader, JW Marriott. “JW Marriott Goa embodies this modern approach to luxury through its thoughtful design, emphasis on serene spaces and connection to the natural world.”
    “We are delighted to announce the opening of JW Marriott Goa. This opening marks a milestone for Marriott International’s 150th opening in South Asia. It solidifies our commitment in the region and signifies the trust our owners have in us,” said Ranju Alex, Area Vice President, South Asia, Marriott International. “We remain confident in the strength of our brands, our team, and we shall continue to pave the way for aggressive expansion with our strong pipeline of hotels.”
    The new hotel is located along the picturesque coastline of Vagator, Goa, minutes from historic Chapora Fort and Chapora and Vagator beaches, famous for their dramatic cliffs and breathtaking sunset views. This popular travel destination is approximately 27 kilometers from the new Mopa Airport in North Goa and 43 kilometers from Goa International Airport.
    Thoughtful DesignInspired by the rich culture and traditions of Goa, the 151-room JW Marriott Goa reflects the tranquility and beauty of its surroundings, with an architectural narrative featuring local artifacts such as wooden paneling, mother-of-pearl detailing, intricate glassware chandeliers and water fountains that accentuate the natural marble and stone throughout its serene spaces. The use of neutral color palettes of gray and light sand, along with soft ambient lighting, complements the abundant greenery of its natural surroundings. Goan cultural references and elements of modern design interweave to create a sense of place in a peaceful sanctuary. Guestrooms feature balconies that open to breathtaking ocean views, and luxurious suites offer private plunge pools. ADVERTISEMENTInspired Culinary CreationsJW Marriott Goa features four inviting dining venues to suit all occasions. JW Kitchen is the hotel’s all-day restaurant with a theater-style open kitchen, serving globally-inspired cuisine and exquisite local dishes, along with indulgent Sunday brunches and a special children’s selection. Pérola is an impeccably-appointed French-style lobby bar with a daily Afternoon Tea service, ideal for casual meetings and get-togethers over a glass of wine, signature coffee or tea, and light snacks. Guests can savor Mediterranean cuisine and exotic cocktails at the hotel’s sky-dining Água Bar and Café, perched atop the hotel overlooking the infinity pool and spectacular views of the Goan coast. The luxurious Heliconia serves modern Asian fine dining along with handcrafted cocktails amidst lush natural surroundings. Complementing the resort’s commitment to healthy dining, many of the seasonal vegetables and fresh herbs featured on the menus are grown in the hotel’s signature JW Garden. Guests can also harvest the fresh produce within the garden’s calming spaces as they reconnect with their loved ones in natural surroundings.
    Serene SpacesFor guests seeking relaxation and rejuvenation, the hotel offers holistic treatments at Spa by JW, which features Goa’s first and only Turkish and Moroccan hammams, or steam rooms. The hotel’s modern gym, JW Fitness, showcases the latest cardio and weight equipment, and a stunning outdoor infinity pool with poolside cabanas where guests can enjoy a relaxing swim and lounge in the warm tropical sunshine.
    The Family by JW program puts families first, offering an entertainment center with virtual reality games, a bowling alley and a children’s play area for quality family time together. Kids can learn the art of candle making, create pasta necklaces, enjoy board game competitions, and more, while adults can join Zumba classes, chakra healing sessions, and Gua Sha workshops. Fun-filled activities for all ages, such as water polo and pot painting, allow families to create unforgettable holiday memories.
    Spaces For ConnectionThe hotel offers a total of 18,752 square feet of indoor and outdoor event spaces, including two well-appointed meeting rooms as well as the splendid 4,607-square-feet Grande Salão, an elegant ballroom with an outdoor terrace, complete with the latest audio-visual technology, Wi-Fi and a dedicated events team for seamless and memorable meetings, weddings and celebrations.
    “Guests arriving at JW Marriott Goa step into a luxury oasis, set like a rare jewel in one of India’s finest tropical beach destinations. Our hotel is a haven of tranquility inspired by its natural surroundings where guests can seek well-being     as well as explore all the vibrant attractions of Goa and the genuine hospitality of its people. We look forward to welcoming travelers to discover all that beautiful Goa has to offer,” said Manav Malhotra, General Manager, JW Marriott Goa.
    For more information or to make a reservations, please visit JW Marriott Goa.

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    Royal Commission for AlUla announces Dar Tantora by The House Hotel

    As part of its Journey Through Time master plan, the Royal Commission for AlUla (RCU) will further expand the accommodation offering in AlUla with Dar Tantora by The House Hotel, an immersive and authentic hospitality experience in AlUla Old TownDar Tantora will also house a pool and spa as well as a restaurant and café.
    RCU is developing the 30-room landmark property by restoring several historical mud-brick buildings using contemporary engineering methods and time-honoured techniques. The development will showcase the Old Town village as a vibrant cultural hub. The rooms will be adorned with traditional décor, furniture and artistic accents, incorporating storytelling elements that capture the area’s intangible heritage. Local artisans received specialised training to participate in the restoration endeavours.
    The project reflects RCU’s comprehensive efforts to revive AlUla Old Town with tourism as the engine of development and job creation. RCU is driven by an ongoing commitment to innovation and sustainability in its comprehensive regeneration efforts, including the Sustainability Charter that governs each project’s economic, social and environmental impacts. For delivering on this vision, AlUla Old Town was recognised by the United Nations World Tourism Organisation as a “Best Tourism Village” in 2022.
    John Northen, Vice President- Head of Hotels and Resorts, Royal Commission for AlUla, said, “Dar Tantora by The House Hotel will allow guests to live the rich heritage of the AlUla Old Town historical village. Steeped in the past yet embracing progress, this hotel encapsulates RCU’s vision for a diverse range of accommodations as we continue to deliver on our plans for more than 5,000 keys by 2030.”
    “We take immense pride in operating Dar Tantora by The House Hotel, a location that seamlessly weaves AlUla Old Town’s cultural legacy with the comfort of modern luxury. At Kerten Hospitality, our dedication to delivering exceptional guest experiences resonates with RCU’s objective of creating harmonious communities, and we eagerly look forward to playing a significant role in the region’s development,” said Marloes Knippenberg, CEO, Kerten Hospitality.ADVERTISEMENT

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