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Ireckonu, the hospitality tech company behind some of the world’s most intelligent middleware and Customer Data Platform (CDP) solutions, today announced the launch of its new marketing automation feature — a powerful enhancement to its CRM offering designed to transform how hotels engage with guests. The new marketing automation tool allows hoteliers to activate more […] More
The business community has welcomed artificial intelligence as a key means of adapting to today’s changing workforce and recommending actions based on data analytics; however, according to experts, the hotel industry has yet to leverage it fully. A recent study by McKinsey found that as many as 78 percent of respondents say their organizations use […] More
Mews, the industry-leading hospitality cloud that recently surpassed 5,000 customers and won Best PMS at HotelTechAwards 2024, has been chosen by CampusX (CX Campus & Hotel) to power their busy portfolio of hotels and student accommodations.Operating nine campuses and almost 5500 bed spots, CampusX runs the two biggest campuses in Italy, CX Roma Torvergata and CX North of Milan, opening next September. To support a rapid expansion into hybrid hospitality, the team replaced their legacy PMS with Mews, a cloud-based hospitality platform.
“As CX started growing, we realized just how limiting legacy systems are,” shared Sonia Bastiani, Head of Sales & Distribution at CampusX. “Mews is a much better fit for us. We’re especially happy with the open APIs, an intuitive interface, and the possibility to work with beds as well as rooms.”
Since switching to Mews, CampusX has noted significant improvement during off-season. Running on a flexible PMS let them target different groups of guests at different periods of time, generating better prices and boosting profitability. The brand is getting the most out of the hybrid model by maximizing their use of assets through Mews Spaces.
“Innovate, scale and stand out – with the right tools and mindset, hospitality success can be as simple as that,” said Matt Welle, CEO of Mews. “Our award-winning tech and expertise help ambitious hoteliers like CampusX deliver remarkable experiences to students, digital nomads and community seekers, all while operating efficiently and profitably.”
CampusX aims to create an enjoyable working environment for their staff, and that involves user-friendly training. With Mews, training is well structured and it takes only a few days. Having an easy-to-use system is imperative for a hybrid provider with young employees.ADVERTISEMENTThe team considers integrations vital for their business and values easy connectivity. Mews gives them access to the best hybrid hospitality solutions, from business intelligence to housekeeping.
“Moving away from expensive and time-consuming integrations has been life-changing,” continues Sonia Bastiani, Head of Sales & Distribution at CampusX. “Technology is saving us a lot of time. We can organize everything better and dedicate more attention to guests.”
CampusX plans to run 11 campuses on Mews by 2025, thus becoming a leading presence in the Italian market.
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Digitrips, owner of leading French B2B multi-product travel platforms MisterFly and HResa, has enriched its flight booking engine with a new ‘eco-certified accommodation’ filter.The new functionality, now available to B2B2C partners as part of Digitrips’ hotel and dynamic package booking engines, empowers travellers to make informed choices and encourages responsible tourism practices.
The feature already enables customers to narrow their search to eco-certified accommodation options in nearly 1,500 destinations worldwide, based on a variety of sustainable tourism labels recognised by the Global Sustainable Tourism Council.
Digitrips data shows accommodation options labelled as ‘eco-certified’ have seen a 9% surge in bookings on average since the label was introduced.
Although so far only around 1% of Digitrips’ 1.2 million properties boast the new ‘eco-certified’ label, the tool has quickly become one of the most widely used filtering options across all Digitrips-powered search platforms.
Emilie Dumont, Managing Director of Digitrips, said: “The launch of our new eco-certified accommodation filter is the latest milestone in our ongoing efforts to help travellers make informed decisions about their travel and accommodation options.ADVERTISEMENT“The new feature extends far beyond the realms of green marketing. It is a practical tool for our B2B2C partners and their customers alike, enhancing transparency and providing useful information during the booking process. Over the coming months, users can expect to see the new label appearing on more and more properties across our vast directory of accommodation options.”
The new filter follows other sustainability-focused enhancements from Digitrips, including the addition of estimated CO2 consumption figures to its flight booking engine, as well as the integration of a unique direct flight calendar into its search platforms last month.
Digitrips’ ‘eco-certified accommodation’ filter encompasses a variety of labels validated by the Global Sustainable Tourism Council. This includes GSTC-recognised sustainable tourism standards owned by certification bodies, specialised tourism organisations, large tourism businesses, as well as municipal, provincial, and national tourism authorities.
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Cloudbeds, the hospitality management platform powering more reservations and happier guests for independent lodging businesses around the globe, today released its 2024 State of Independent Lodging Report.
The second annual edition of the report offers a unique and data-rich perspective on the global independent lodging segment, shedding light on insights and trends from property types and segments often overlooked in industry reporting.Adam Harris, Co-Founder and CEO of Cloudbeds, said: “The outlook for the travel industry in 2024 looks rather encouraging, with economic forecasts shifting from fears of a global recession to expectations of a soft landing and moderate growth.
“Advanced technologies are likely to usher in a shift in how owners, operators, and hoteliers do business as they chase demand. Unplanned overbookings, front desks staffed 24/7, and marketing or finance degrees to optimize revenue will soon be a thing of the past. So are siloed and disparate legacy systems.
“Today, we’re pleased to unveil our findings from thousands of independent properties worldwide, empowering lodging businesses to benchmark their performance against industry peers.”
Key findings from the report include:ADVERTISEMENTOccupancy patterns are projected to remain consistent in 2024. With demand relatively flat, hotels will need to focus efforts on growing market share and RevPAR.With travelers expected to be more price-sensitive this year, hoteliers may struggle to raise their average daily rates (ADR) and should explore new ways to hedge inflation.Online travel agencies (OTAs) have returned stronger than ever. In 2023, OTAs generated 60.5% of global bookings, a higher proportion than in any of the previous three years and much higher than the 39.5% of bookings generated on direct channels.
By leveraging a wealth of aggregated and anonymized data from across the globe, Cloudbeds has also identified six new trends poised to reshape the travel landscape in 2024. These include a resurgence in lagging market segments, an uptick in inflation-busting travel hacks, and new spins on experiential travel. In addition, Cloudbeds anticipates continued growth in the short-term rental sector (despite rumors to the contrary), new efficiencies driven by generative AI, and growing demand for new skills among next-generation hoteliers.
The new trends complement last year’s five key developments, which are set to continue this year: value-driven decision-making, the shift to virtual front desks, blended travel meeting hybrid hospitality, new technologies to disrupt travel search and inspiration, and a shift from focusing on amenities to guest experiences.
Cloudbeds’ findings are grounded in data from 10,000+ independent properties, encompassing boutique hotels and guest houses, B&Bs, and hotel groups in over 100 countries. The results are divided into four regions: North America, Latin America (including Mexico), Europe, and Asia Pacific (including Australia and New Zealand).
To download a free copy of Cloudbeds’ 2024 State of Independent Lodging Report, visit https://www.cloudbeds.com/hospitality-industry-report.
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Mews, the industry-leading hospitality cloud, is now a preferred PMS partner for Small Luxury Hotels of the World™ (SLH).
SLH is a collection of over 560 luxury boutique hotels spanning 90 countries around the globe. Although the collection is bound together by a shared spirit and high service standards, each property provides a unique, intimate guest experience in a beautiful and characterful space.
“We selected Mews as a preferred PMS partner due to its guest-centric platform and innovative approach,” said Richard Hyde, Chief Operating Officer, Small Luxury Hotels of the World. “By incorporating automation and streamlining processes, hotels can reduce administrative burdens during stays, enabling guests and staff to fully immerse themselves in their surroundings.”
With over 1,000 free-to-connect integrations, each hotel can build a tech stack best suited to its operational needs.
SLH guests can book accommodation at any SLH property via their central website, facilitated by the SynXis booking engine, so it is essential that Mews has a robust and reliable two-way connection in place. This is one of the many integrations that are easily accessible through the Mews Marketplace.ADVERTISEMENT“We are delighted to be working with Small Luxury Hotels of the World to bring unforgettable experiences to guests,” said Richard Valtr, Mews Founder. “This incredible community of hotels and hoteliers embodies the type of hospitality we try to champion: immersive, unique, and truly remarkable.”
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Dubai-based Lokalee, an AI-powered content platform for hotels and holiday homes, today announced details on its latest successful round of investment, resulting in USD 5.6 million received in pre-series A funding.
The injection of capital combined with Lokalee’s growth will further fuel the company’s accelerated product development efforts as well as its expansion into European markets.Led by Crown Private Fund, the USD 5.6 million investment also featured contributions from three other strategic investors with hotel and technology background. The increased access to capital is further strengthened by Lokalee’s growth in customer portfolio with 250 hotels currently using the Lokalee solution as well as their expansion into Austria, Germany and Saudi Arabia in 2023. Immediate development plans include the launch of a trip planner combining AI technology with curated data provided by humans, offering the best synthesis of both worlds.Lokalee is a B2B content platform specifically developed for hotels and holiday homes, designed to enhance guest interactions, simplify operations, and increase potential revenue. The customizable white-label platform allows guests to browse and book everything a property and the destination has to offer, sourced by Lokal Curators and supported by global partners. Trusted by over 200 brands across 20 countries, Lokalee’s platform has already been implemented at leading hotel groups such as Movenpick, Sheraton, Rotana, Sofitel, Hilton, Millennium among others.
“We are very pleased with the investor confidence in Lokalee, validating the potential of our platform across the global hospitality industry. With this new source of funding, we are determined to accelerate our ambitious expansion to optimize the digitization of the guest journey for our customers,” said Samir Abi Frem, CEO of Advanced Digital Technology and Lokalee.
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Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), inked a global partnership with IHG Hotel & Resorts, one of the world’s leading hotel companies to provide its users with a wider array of hotel offerings across the globe.
Through this collaboration, Wego users will be able to search and book 15 of IHG’s 18 brands – worldwide – Regent Hotels & Resorts, InterContinental Hotels & Resorts, Vignette Collection, Kimpton Hotels & Restaurants, Hotel Indigo, voco hotels, HUALUXE Hotels & Resorts, Crowne Plaza Hotels & Resorts, EVEN Hotels, Holiday Inn Hotels & Resorts, Holiday Inn Express, avid hotels, Atwell Suites, Staybridge Suites and Candlewood Suites. Travellers will get access to over 4,000 open hotels across global destinations and ultimately find the perfect hotel stay that matches their requirements anywhere in the world.
IHG’s latest offering will be promoted across all Wego’s channels, providing travellers with information on the latest properties and trendy destinations.
Commenting on this strategic partnership, Craig Hewett, Chief Hotels Officer and Co-Founder, Wego, said: “Partnering with one of the world’s leading hotel companies, IHG Hotels & Resorts, reflects our commitment to provide our users with global hotel offerings and deals. Through this partnership, we will promote IHG Hotels & Resorts to our large user base in the MENA region and aim to convert more bookings to IHG’s global network of hotels.”
James Britchford, Vice President Commercial, India, Middle East and Africa at IHG Hotels & Resorts, said: “We are delighted to partner with Wego, the number one travel app in MENA for flight search and booking. Through this partnership, travellers will enjoy more convenience and access to 15 of our brands across our luxury and lifestyle, premium, essentials and suites portfolio in global destinations when booking their trip on Wego.”ADVERTISEMENTWego compares a range of accommodation options available in the marketplace, to offer competitive rates from local and global travel agencies, hotel direct websites and other accommodation merchants.
With new partners on board, Wego strives to provide its customers with a comprehensive selection of hotel options, enabling users to search and book directly through its website and app.
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