Hotel, Events, Organisations & Operators,

Beyoncé performs on stage headlining the Grand Reveal of Atlantis The Royal on Jan. 21 in Dubai, United Arab Emirates
Fireworks were bursting and so was the onstage glamour when Beyoncé opened her highly-anticipated performance at Atlantis The Royal hotel’s “Grand Reveal Weekend” on Saturday in Dubai, United Arab Emirates.The singer made a vibrant entrance in a bright yellow gown with scale-like details by Atelier Zuhra. The custom dress featured a bustier-style bodice with sheer panels and a skirt that was cut with two side slits at the center. Behind her back, she had on a full-body piece covered in feathers that gave the look a dramatic finish.

Beyoncé’s daughter Blue Ivy Carter joined her on stage for a duet to “Brown Skin Girl,” with the 11-year-old wearing a red sequined blazer and matching trousers.“Bigger Is Better” was an apt song choice for Beyoncé’s silver sunburst headpiece that was teamed with a red Nicolas Jebran gown. It incorporated a pleated skirt and pants, and a sequined bodice-style top with gold piping and embellished gold bra cups. The embellishments continued with gold-tone hardware on her opera gloves. The brand called it a “milestone” in a caption for illustrations of the look, adding that it was “the art of creating moments to live up to.”

For the finale, set to “Drunk in Love,” she was erected from the stage on a pillar as fireworks lit up the sky and flames emerged from the water. She closed the show in a silver and pink mini dress with thigh-high boots and opera gloves.ADVERTISEMENTAmong the star-studded guest list, her husband Jay Z and twins Rumi and Sir, as well as her mother Tina Knowles Lawson and father Matthew Knowles enjoyed the show.
Other boldface names in the audience included Chloe and Halle Bailey, Rebel Wilson, Nia Long and Kendall Jenner, whose 818 Tequila brand held a soiree on Friday at the luxury resort’s Cloud 22 rooftop lounge.
Swedish House Mafia wrapped the night with an after-party.
Source: WWD.com

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Last night, Atlantis The Royal hosted a star-studded Red Carpet to celebrate the launch of the world’s newest and most iconic ultra-luxury resort, located on the Palm Island in Dubai.  Crafted by the world’s leading designers, architects and artists, the new resort is hosting some of the world’s most recognisable faces for a three-day-long extravaganza of curated events and experiences across its “Grand Reveal Weekend”.

This evening’s Red Carpet featured global A-Listers including Beyoncé, Kendall Jenner, Liam Payne, Rebel Wilson, Ellen Pompeo Winston Dukes and Letitia Wright. Stars from around the world also gathered including Germany’s Verona Pooth, British TV presenter Mark Wright with wife Michelle Keegan, former Australian Masterchef judge and chef Gary Mehigan, as well as former champion boxer Amir Khan. Dubai faces Huda and Mona Kattan and Mahira Abdelaziz joined Bollywood stars Sibani Dandekar and Farhah Khan on the carpet that brought together celebrities from the four corners of the globe.

Guests walked the carpet showcasing an array of eye-catching outfits including Beyoncè dazzling in custom Dolce and Gabbana dress and coat, with shoes from Rene Caovilla and bag from Marzook.ADVERTISEMENT
Eight years in the making, Atlantis The Royal has been specifically designed to challenge the boundaries of imagination and reshape what ultra-luxury travel means. The Grand Reveal Weekend has firmly cemented Atlantis The Royal as an unmistakeable icon in Dubai and around the world. 

To find out more about the Grand Reveal Weekend’s individually and meticulously curated guest itinerary, visit https://www.kerznercommunications.com/atlantis/ for further media alerts and information.
To be one of the first to stay at Atlantis The Royal, guests can make a reservation at www.atlantistheroyal.com. Reservations are now open, for stays from February 2023 onwards.

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BWT Alpine F1 Team is delighted to announce a partnership with ALL- Accor Live Limitless, for its home race, the French Grand Prix.
Accor is one of the world’s leading hospitality companies with over 5,300 hotels in 110 countries and across more than 40 hotel brands including Fairmont, Sofitel, Pullman, Novotel, Mercure and ibis. ALL is Accor’s lifestyle loyalty program that provides meaningful experiences and rewards for its millions of engaged members around the world.
This initial partnership will enable both companies to explore multiple opportunities for potential collaboration within the world of Formula One and beyond, including design services, hospitality programming and travel management.
Both parties will also explore sustainable technologies to reduce their respective carbon footprints and environmental impact. Alpine has recently taken strides to reduce emissions by implementing high performance electric technology in its road car range. Inspired by the cutting-edge innovation seen in Alpine F1 Team’s powertrain, all Alpine cars will be fully electric by 2025. Alpine can now also benefit from Accor’s leadership and expertise in sustainable travel initiatives, as it works closely with the FIA and F1 to reduce its environmental impact when travelling the globe throughout the F1 Calendar.

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Leading UAE-based smart and green facilities management (FM) company Farnek , is to launch ‘Trendz’ a new standalone hotel management company, at Arabian Travel Market (ATM), which takes place at the Dubai World Trade Centre (DWTC) on 9-12 May 2022.
“‘Trendz’ offers a unique 360-degree service for hotel owners and operating companies with an accent on technology and sustainability, two of the most important trends in hospitality today,” said Walter Knight, Director of hospitality at Farnek.
“Farnek, which has over 8,000 employees, has traditionally provided manpower and outsourcing services, such as cleaning, security and property maintenance. However, ‘Trendz’ takes that market proposition one stage further, managing front office requirements, reservations, concierge, housekeeping and room service – we can also manage sales operations, marketing and PR.
“It is a cost-effective and totally flexible hospitality proposition. Hotels can engage with us for specific operational requirements or contract us to manage an entire property, either under the ‘Trendz’ brand or as a white label product,” added Knight.
One of Farnek’s most recent accomplishments, was the development of an app called ‘Flexi-Guest’ which digitalises the guest journey from pre arrival to check out.ADVERTISEMENTThe app, which was developed in-house, interfaces with a hotel’s property management system (PMS) affording guests a whole suite of services from uploading travel documents, such as vaccination certificates, ordering a car on arrival, room service and laundry. The hotel app can also send automated electronic updates and alerts to the guest, as well as e-registration documents, e-invoices and e-receipts, all in one convenient space.
“This gives the guest an enhanced experience, providing a seamless pre-arrival and check-in procedure. They can order room service in advance, have laundry picked up or delivered, request early or late check outs, view and pay invoices with secure online payments.
“If the guest experience is good, that develops loyalty and improves online ratings. The hotel operates more efficiently, saving staff time and expense and has the added advantage of driving revenue through F&B and e-concierge services,” added Knight.
Farnek has just completed a successful trial of the app, having secured a contract for the Expo Village, situated on the Expo 2020 site. Farnek was responsible for managing the reservation services, concierge, front office services and housekeeping, for 2,273 apartments during the show.
Sustainability is key to Farnek’s hospitality strategy and Flexi-Guest can estimate the carbon emissions generated by any guest during their stay and provide a cost should the guest wish to offset their carbon footprint. Indeed, visitors to Farnek’s stand at ATM, will be able to measure their own carbon footprint, with an option to contribute to a range of sustainable projects to offset their impact on the environment, while participating in the show.
“The fact that Flexi-Guest can interface with any hotel property management system, makes it extremely marketable, hotels can simply pay a licence fee to use it and we are already looking at upgrading Flexi-Guest, so that management reports can be generated in real time,” added Knight.
Hoteliers will also be able to take advantage of Farnek’s Hotel Optimiser software, which records, analyses and benchmarks energy and water consumption, as well as waste generation, resulting in a more cost-efficient and sustainable operation. Farnek can also support hotels that wish to develop and implement Net Zero carbon strategies.
Furthermore, Farnek is a preferred partner and auditor for Green Globe  the worldwide sustainability accreditation system based on internationally accepted criteria for sustainable operation and management of travel and tourism businesses. An essential attribute for green listings on booking.com, or to be labelled ‘Eco-Certified’ in Google search results.
“We believe that our 360-degree market proposition for the hotel sector, is unrivalled and our participation at the ATM provides us with an ideal platform to showcase our services to a targeted audience of over 20,000, local, regional and international travel and tourism professionals,” added Knight.

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