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      IATA Announces Inaugural World Safety and Operations Conference in Hanoi, Vietnam to Drive Safer and

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      The International Air Transport Association (IATA) announced that the inaugural World Safety and Operations Conference (WSOC) will take place in Hanoi, Vietnam, 19-21 September 2023 under the theme “Leadership in Action: Driving Safer and More Efficient Operations.” Vietnam Airlines will be the host airline. The event brings together the previous Cabin Ops Safety Conference, the IATA Safety Conference and the Emergency Response Planning and Aircraft Recovery Forums.
      “Borders are open, airports are busy, and flights are full. As we rebuild airline networks and balance sheets, it is vital that all aviation stakeholders maintain the same strong commitment to safe operations that we exercised during the pandemic years. The WSOC is the forum to discuss and debate today’s challenges and opportunities to keep the industry on a trajectory of improving safety and more efficient operations,” said Willie Walsh, IATA’s Director General.
      “Safety is aviation’s highest priority and is the cornerstone of all Vietnam Airlines’ operations and practices. We are excited to be the host airline for this important inaugural conference, bringing together cutting-edge leaders, regulators and a larger global community to address key topics relating to safety and infrastructure to ensure stronger safety operations in the wider industry,” said Le Hong Ha, President and CEO, Vietnam Airlines, who will participate in the WSOC Opening Plenary leadership panel, along with Walsh. Philippine Airlines President and COO Stanley K. Ng will also join the conversation.
      Session tracks will address Safety, Cabin Operations, Flight Operations and Emergency Response Planning and Aircraft Recovery.
      Among topics to be covered are:ADVERTISEMENTRisk-Based IATA Operational Safety Audit (IOSA)Safety leadership and the IATA Safety Leadership CharterRunway safetyRegional aircraft operationsLearnings from recent accidents and incidentsCabin crew training and wellbeingUnruly passengersDigital transformation of aircraft flight and technical operationsPerformance based trainingSafe integration of airspace new entrants, technology and proceduresAircraft recovery and crisis communications

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      Addressing North American Air Traffic Control Shortcomings

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      Addressing North American Air Traffic Control Shortcomings

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      The International Air Transport Association (IATA) released the following statement by its Director General, Willie Walsh, on the performance of the United States and Canadian air traffic control (ATC) organizations.
      “Over the past 12-18 months airlines have responded to the very strong post-pandemic travel demand by adding tens of thousands of employees to their workforces. US passenger airline employment is now at its highest level in over two decades, for example. In contrast, ATC staff shortages in North America continue to produce unacceptable delays and disruptions for the traveling public on both sides of the border.
      United States“The recent report by the US Department of Transportation (DOT) Office of the Inspector General makes clear that the Federal Aviation Administration (FAA) has allowed the controller workforce to shrink to the point where it is challenged to maintain continuity of operations at the country’s most critical air traffic control facilities. In fact, 77% of these vital facilities are staffed below the Agency’s 85% threshold. The situations in New York Terminal Radar Approach Control and Miami Tower are extreme at 54% and 66%, respectively.
      “Earlier this year, airlines reduced their schedules by up to 10% at New York area airports at the request of the FAA which had acknowledged that it could not accommodate the current level of operations there with the existing controller workforce.
      “Poor ATC performance comes on top of the FAA and DOT requiring airlines to invest over $630 million to upgrade or replace fully certified onboard avionics equipment on thousands of aircraft to mitigate the risks of 5G rollout near airports. This is unique to the US. The 5G rollout in other parts of the world has not required anything like this of airlines.ADVERTISEMENT“This double whammy of poor planning is exceptionally disappointing. While the administration has well developed plans for new passenger rights regulations to penalize airlines for delays even if the root causes are beyond the industry’s control, a fix for controller shortages that would actually reduce delays is far too long in coming. As a first step, it is long past time for the appointment of a permanent FAA Administrator equipped to show strong leadership in devising a plan to rapidly rebuild the controller workforce.”
      Canada“Recent press reports highlight how NAV Canada, the Canadian air navigation services provider (ANSP), is also letting down airlines and the traveling public, with hundreds of flights cancelled owing to controller shortages.
      “This comes as the Canadian Government is revising passenger rights legislation, solely placing the burden of care and compensation on airlines, irrespective of the root cause of disruptions and delays.
      “We agree with the Government that shared accountability is needed across the entire value chain, something that cannot be achieved by singling out airlines. Instead of focusing on bureaucratic and punitive legislation, the Government needs to urgently address the shortfalls in those sections of the aviation ecosystem which it controls. Asking airlines to negotiate performance agreements with monopoly service providers reflects a lack of understanding of the industry and will not improve the overall travel experience,” said Walsh.
      Bottom Line“Ottawa and Washington, DC need to take ownership of the issues under their direct control and lead in resolving them. Appointing a permanent FAA Administrator would be a first and major step in urgently addressing the US aviation/air traffic control infrastructure constraints, which are hindering airlines from delivering the service travelers expect. Furthermore, refraining from doubling down on costly and poorly thought-out air travel consumer rights regulations in both countries, would free up resources across the entire value chain, in order to enhance the customer experience,” said Walsh.

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      AROYA Cruises announces its three-year Gold Sponsorship agreement of Al Nassr Football Club

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      ADVANCING AMPHIBIOUS AIRLIFT

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      The islands of The Bahamas is advancing plans to accelerate and revolutionize the robust return of Amphibious Seaplanes Airlift.
      According to Dr. Kenneth Romer, Bahamas Director of Aviation and Deputy Director General of Tourism, “Amphibious air services is a prominent component of the recently launched National Aviation Strategic Plan, as we seek to diversify and innovate stopover air arrivals to and within our major islands and cays to position The Bahamas as a luxury cachet that cannot be matched by any other destination in our region”.On July 12, 2023, The Ocean Club, A Four Seasons Resort on Paradise Island, hosted a Coco Bahamas Seaplane landing on the property, bringing in a group of leading luxury travel advisors and influential media partners for a special familiarization trip to mark the country’s 50th Independence Celebrations.
      On hand to mark the occasion, were regulators from The Bahamas Civil Aviation Authority Bahamas, Law Enforcement Officers along with Tourism, Aviation and Hospitality Executives.
      “As we promote The Islands of The Bahamas as an extended-stay, multi-destination travel experience, seaplanes afford visitors ease of access to more destination offerings throughout our picturesque archipelago, while delivering the best way to lower the total cost of air transportation per mile flown”, said Dr. Romer.
      Piloting the seaplane landing at The Ocean Club, were two young Bahamian pilots, Kyle Glenn Fernander and Brandon Fernander.ADVERTISEMENT

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      Wego and Azerbaijan Tourism Board helps travelers to plan the perfect holiday

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      Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), invites travelers to discover Azerbaijan in all seasons. The two companies will join forces for a new campaign aiming to showcase Azerbaijan’s incredible attractions to MENA travelers. Building on the successful previous partnership, this collaboration will leverage Wego’s extensive reach and innovative marketing strategies to showcase Azerbaijan’s rich cultural heritage, diverse landscapes, and warm hospitality.
      In Azerbaijan, both summer and winter offer a wide range of exciting activities for each type of traveler.
      Mamoun Hmedan, Chief Commercial Officer and Managing Director, MENA and India, Wego, said: “As we renew our partnership with Azerbaijan Tourism Board, we aim to inspire and guide travelers to explore the wonders of Azerbaijan and create a seamless and inspiring travel experience. We recorded over 830,000 searches globally to Azerbaijan this year and we are expecting to see an increase in the searches towards the summer.”
      During the summer months, the country’s beautiful coastal areas become a haven for beach lovers. Travelers can indulge in water sports such as jet skiing and parasailing. Additionally, the picturesque mountainous regions of Azerbaijan, such as the Greater Caucasus range, provide fantastic opportunities for hiking, trekking, and exploring scenic trails that lead to breathtaking vistas and hidden waterfalls.
      Florian Sengstschmid, CEO, Azerbaijan Tourism Board, said: “In winter, Azerbaijan transforms into a winter wonderland, providing excellent opportunities for winter sports enthusiasts. The country has premier ski resorts and offer world-class skiing and snowboarding facilities with a range of slopes suitable for beginners to advanced skiers. Additionally, the picturesque village of Gabala, located in the Tufandag Mountains, offers a charming winter retreat with opportunities for skiing, snowboarding, and even enjoying horse-drawn sleigh rides through snowy landscapes.”ADVERTISEMENT

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      New Whisky Year Zero Commemoration to Mark 200th Anniversary

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      The Argyll and Isles Tourism Cooperative has launched a new Whisky Year Zero commemoration to mark the 200th anniversary of the 1823 Excise Act, which was published on 18 July 1823The act, which sanctioned the distilling of whisky in return for a licence fee, played a key role in shaping Argyll and the Isles as Scotland’s Whisky Coast – an area which encompasses four of Scotland’s recognised whisky regions – Campbeltown, Islay, Highlands (Oban and Loch Lomond) and Islands (Jura and Tobermory).
      Recognising the significance of the year, particularly to Argyll’s one-time ‘Whisky Capital of the World’, Whisky Year Zero celebrates the destination’s distinct whisky heritage by showcasing the wide range of sites, festivals and experiences whisky lovers can experience in Argyll and the Isles from July 2023 to June 2024. This includes brand new distillery openings, such as the reopening of the historic Port Ellen Distillery on Islay, more than 35 years after it was closed and almost 200 years since it first opened in 1824 as one of the first distilleries to be licensed after the 1823 Excise Act.
      The commemoration is today being welcomed by leading historians and whisky aficionados, including Pro Vice Principal at the University of Glasgow Bradley Professor Murray Pittock; Master of the Quaich (the whisky industry’s highest accolade) author Dr Nick Morgan; fellow Master of the Quaich acclaimed whisky writer Charles MacLean; and founder of World Whisky Day consultant Blair Bowman.
      Launching the commemoration Cathy Craig, CEO of the Argyll and Isles Tourism Cooperative said: “We’re delighted to launch Whisky Year Zero to celebrate the rich whisky, or uisge beatha, heritage that has shaped communities and culture throughout Argyll and the Isles.
      “Known as Scotland’s Whisky Coast due the high volume of world-class distilleries dotted along our coastline, there are so many ways in which visitors to the area can learn more about our significant whisky history and why our destination, with its abundance of fertile landscapes, produces some of Scotland’s finest food and drink.”ADVERTISEMENTExplaining the importance of the commemoration, Professor Murray Pittock, Bradley Professor and Pro Vice Principal at the University of Glasgow said: “Understanding our past gives us confidence in our ability to shape the future, so it is vital that we continue to remember key historical moments. Commemorations like Argyll & the Isles’ Whisky Year Zero, that take the time to bring history to life, can play a central role in addressing this.”

      Throughout Whisky Year Zero, Glen Scotia, one of three distilleries remaining in Campbeltown, is offering immersive whisky experiences that take visitors behind the scenes and back in time, to discover more the history of their whisky, including how the Excise Act led to their hometown town being proclaimed the one-time Whisky Capital of the World.
      Hannah Young, Visitor Centre Manager at Glen Scotia said: “Our historical distillery still maintains much of its original design dating from the 1830s, including our Dunnage Warehouse, so our celebrated heritage and history still influence the award-winning whisky produced here. The 1823 Excise Act played a key role in our formation and those who come on one of our distillery tours can learn all about the impact it made on our town.”
      Explaining the significance of the act on Argyll and the Isles, renowned Whisky Writer and Master of the Quaich Charles Maclean said: “The 1823 Excise Act laid the foundations for the Scotch whisky industry by fixing the method of Scotch whisky distillation as we know it today. The Argyll and Isles Tourism Cooperative is to be congratulated for celebrating this significant piece of legislation, which made it possible for Campbeltown to become ‘the world whisky capital’ in the late 19th Century and for Islay to become the world’s leading pilgrimage destination for whisky lovers today. Before the Act, distilling in the region was mainly illicit; today it is burgeoning.”
      Professor Pittock added: “The 1823 Excise or Wash Act led to a boom in the whisky industry. Local businesspeople and landowners saw vast opportunities in the market, and in Campbeltown developments supported by the Duke of Argyll saw the creation of some 30 distilleries in a town of around three thousand people – it was certainly, as it proclaimed, ‘the Whisky Capital of the World’ in per capita terms at least.”
      Reinforcing the scale of industry growth at that time, Dr Nick Morgan, Master of the Quaich, whisky aficionado and author of the book Everything You Need to Know About Whisky (but are too afraid to ask) said: “In 1821 there were eleven licensed distilleries in Argyll producing around 40,000 gallons of whisky a year. Only one, owned by John Beith, was in Campbeltown. By 1826, three years after the passing of the 1823 Excise Act, there were thirty-four distilleries in Argyll producing some two-hundred thousand gallons a year.”
      Though there are less distilleries than there once was in the area, whisky and now gin production is still a significant industry across Argyll and the Isles, as Whisky Year Zero highlights.
      The commemoration showcases 14 world-class whisky distilleries, a myriad of whisky experiences, festivals and distillery openings across the destination.
      Welcoming the celebration and explaining why Argyll and the Isles is such an important whisky destination, whisky enthusiast, founder of World Whisky Day and author of The Pocket Guide to Whisky, Blair Bowman said: “Uniquely for a Scottish destination, Argyll and the Isles encompasses four of Scotland’s recognised whisky regions, earning it the title of Scotland’s Whisky Coast. During Whisky Year Zero, I would encourage all visitors to celebrate by going on a distillery-hoping journey of discovery across Argyll and the Isles to explore the real impact Scotland’s iconic uisge beatha or ‘water of life’ has had on culture and communities in the area, and what makes each of the whisky regions different.
      “There is also something quite extraordinary about drinking a whisky in the same places where the whisky was made. It really enhances the experience. Each whisky is very unique, their flavours tell an important part of history too.

      “Whisky is quite literally known in Scottish Gaelic as the Water of Life, uisge beatha, which is very apt. There is something magical about each and every sip. When you pick up a glass from Argyll and the Isles, you’re not just picking up a drink, you’re picking up a story of Scottish life too. It tells you story of history, a story of culture and a story of craftmanship – from the farmers producing barley to the unique distillation processes.”
      Emma Clark AITC Vice Chair, official Argyll & the Isles Food & Drink Ambassador and owner of Glenegedale Guesthouse on Islay (where they serve food platters on top of a reclaimed whisky barrel and even give guests the opportunity to enjoy local whisky in their porridge) agreed: “With our rich fertile lands and world-leading producers, we make and supply some of the very best food and drink, including whisky, right here in Argyll and the Isles. Whisky Year Zero provides the perfect excuse for visitors to go on a culinary journey of discovery to responsibly enjoy our sensational local produce, our unique land and waters, tantalising food trails, world class distilleries and vast amount of award-winning eateries to suit all tastes.”
      To find out more about Whisky Year Zero visit: wildaboutargyll.co.uk/whisky-year-zero

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      Global Travel and Tourism Partnership doubles e-Learning engagement

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      The Global Travel and Tourism Partnership (GTTP), together with global technology partners, Equator Global and Travel Uni, has dramatically grown its global reach and ability to deliver learning and education over the past 4 years.
      In 2019 GTTP taught around 400,000 students. In the past year alone over 750,000 students aged between 16 and 19 have received free travel educational courses. The partnership has enabled GTTP to reach many new audiences by using Equator Global’s e-Learning technology. It has significantly boosted reach to rural communities in regions such as the Caribbean, Africa and Asia including India, with Nepal being the latest country to receive access to the platform.
      Commenting on the contribution made by Equator Global and Travel Uni, Anne Lotter, Global Director, GTTP said: “Ian Dockreay and the team have worked tirelessly to provide the technological infrastructure and worldwide distribution to bring our courses to even the most inaccessible places on earth. Communities far and wide have benefited from our greatly enhanced ability to deliver our life-changing knowledge and we and our global partners are delighted by how this has transformed the organisation.”

      The course content ranges from information on why to consider the industry for future careers through to the importance of providing responsible and sustainable travel experiences for travellers.
      Ian Dockreay, Chief Executive of Equator Global and Travel Uni said of the partnership: “This year we celebrate the 20th anniversary of Travel Uni, and working in partnership with GTTP in recent years has added so much to our broader educational remit for the travel industry. It allows us to contribute so much to the students’ whole journey, from reaching them when they are considering travel as a career option, through providing them with further education advice and contacts, to their choosing which area of the industry they can and would like to seek employment in. Travel Uni has delivered free e-Learning to many hundreds of thousands of travel agents and other tourism professionals over the last 20 years and this partnership programme is all about contributing to the future generations of our industry.”
      GTTP’s educational programme has never been more important. Tourism and hospitality remain a key economic pillar for governments throughout the world and providing qualified students to fill the recruitment gaps that are becoming evident right across the globe, is both essential and urgent.
      Dockreay added: “We should be very concerned that the UK government is set to drop travel and tourism from the national curriculum at the level 3 stage. To lose the awareness and inspiration that our industry provides such wide-ranging prospects for so many young people, when they begin considering career options, is not in the economic interests of this country’’.

      In contrast, 3,500 schools and educational establishments and over 4,500 teachers and educators now benefit from the real-time online delivery of the e-Learning provided by the GTTP Portal, across 16 regional offices spread across the world.
      Travel is, after all, one of the biggest contributors towards employment and economic growth in the world and by harnessing the power of collaboration, GTTP and Equator Global along with Travel Uni can together deliver tangible results in this crucial and diverse service industry.
      To date, GTTP has educated more than 3 million students worldwide in travel and tourism.  In the past year alone more than 700,000 students have benefitted from the programme, more than 3,500 schools have taught the programme and over 4,600 teachers have been trained to deliver the partnership’s courses to young students aged 16-19 years old.
      Industry Partners include: Amadeus, American Express GBT, Marriott, The Travel Corporation, IHG and WTTC.

      Equator Global is the largest travel trade training and engagement company specialising in creating bespoke marketing and training portals for destinations, hotel groups, cruise companies, attractions, airlines and the full range of travel suppliers. Over 60 clients include ABTA, Switzerland, Egypt, Thailand, New York, Italy, Korea, Sandals Resorts, Jumeirah Group and many others.
      Travel Uni, a wholly owned subsidiary, is the biggest global community of frontline sales staff and management in travel agents, tour operators, OTAs, home working networks. Numbering over 320,000 members, with over 100,000 in the UK/I alone the company provides trade marketing, engagement, and training and in over 70 countries. Members primarily book holiday and leisure trips with over 70% booking luxury trips and over 60% booking cruises. The platform includes over 80 training courses and over 200 webinars entirely free to the user.

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      TAT announces 2024 strategic direction towards high value and sustainability

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      The Tourism Authority of Thailand (TAT) has announced the 2024 strategic direction that will continue to elevate the tourism supply and sustainable standards, as well as leverage Thai soft powers to promote and develop high-value and sustainable tourism in Thailand.
      Mr. Yuthasak Supasorn, TAT Governor, said “2024 will be the year of accelerating Resilience, transforming Thailand’s tourism into High Value and Sustainable Tourism that emphasises on elevating and moving forward to a better tourism ecosystem. To build a new ecosystem, we need to become less reliant on the number of tourists and focus more on increasing tourist spending, attracting quality tourists, developing the supply chain with our partners, and distributing income fairly to the local communities. We need to create a balance between economic wealth, social well-being, environmental wellness, and human wisdom.”
      To strengthen the country’s tourism industry, TAT is committed to building tourism security with long-term immunity, so that the industry can face global polycrisis and keep moving forward.
      The 4 key factors to create tourism security are: 1) Strengthen the supply chain with quality and sustainability to cater to the rising demand, and distribute income to the local community fairly. 2) Develop factors supporting tourism and tourism infrastructure to create safe and smooth travel. 3) Leverage the digital transformation through innovation and technology to create value-added and sustainability to the tourism industry. 4) Focus on external risk management effectively.
      ADVERTISEMENTMs. Thapanee Kiatphaibool, TAT Deputy Governor for Domestic Marketing, said “TAT will continue to focus on creating and delivering ‘meaningful experiences’ to quality travellers with different demands in tourism experiences. To achieve this, TAT is concerned about the subculture movement and will strengthen partnerships at all angles with stakeholders and suppliers to drive Thailand’s tourism industry towards sustainability.”
      International MarketFor the international market, five directions have been devised to boost the overseas market comprising:
      1) Enhance the sustainability image of Thailand and utilising it as the country’s unique selling point, which aims to strengthen the awareness of the Kinnaree Brand (Thailand Tourism Awards) to international travellers.
      2) Penetrate emerging quality markets to focus on new markets in Europe and the Middle East region and other potential segments, such as Oya Rich, business travellers, and wedding and honeymoons.
      3) Seek new partners and expand collaboration with global partners, such as Tourism Cares, Alipay, and WeChat.
      4) Promote overland travelling via the high-speed train between the People’s Republic of China-Lao PDR-Thailand.
      5) Empower marketing with digital content, such as utilising virtual influencers to promote Thailand to Generation Z and Y to Thailand.
      Domestic MarketThe domestic market promotion will be prioritised on stimulating Thais to travel in Thailand, increasing travel frequency, and distributing tourism income to the local communities, so to generate income for all sectors equally. TAT will also showcase the strengths of the Thailand Soft Power (5F) and highlight meaningful travel experiences across all five regions of Thailand.
      The ‘Northern Region’ invokes nostalgia through local arts and crafts and soft power of the North.
      The ‘Central Region’ highlights the happiness of travelling through 4HD or the 4 Happy Definitions, which aim to stimulate frequent travels in the Central Region.
      The ‘Northeastern Region’ leverages the fabulous Isan food and the Michelin Guide to whet the domestic travel appetite to the Northeast.
      The ‘Eastern Region’ highlights the gastronomic delights, local beliefs, getaway destinations, and responsible tourism in the East.
      The ‘Southern Region” recommends an exciting array of food, nature, superstitions, and work from anywhere in the South.
      For marketing communication in 2024, the ‘Amazing Thailand’ brand is being implemented for both the domestic and international markets. ‘Create Your Great Moment Now’ is the key concept, which is being conveyed to domestic tourists, while the ‘Meaningful Relationship’ is being communicated to international travellers to encourage them to engage in meaningful connections with the local people and community.
      By synergising with the private sector, TAT will strengthen Thailand’s five soft powers under the Brand Collaboration: Amazing Thailand x 5F project.
      2024 Targets“With the carefully planned 2024 strategic direction, TAT has set an overall revenue target in the best-case scenario of 3 trillion Baht. This constitutes 1.92 trillion Baht from international tourism and 1.08 trillion Baht from domestic tourism. TAT expects to welcome 35 million foreign tourists and inspire 200 million domestic trips in 2024,” Ms. Thapanee concluded.
      TAT announces 2024 strategic direction towards high value and sustainability

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      Yas Island and Saadiyat Island Achieve Remarkable 90% Hotel Occupancy During Eid Al-Adha Celebration

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      Yas Island and Saadiyat Island Achieve Remarkable 90% Hotel Occupancy During Eid Al-Adha Celebration

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      Yas Island Abu Dhabi and Saadiyat Island Abu Dhabi were the places to be this Eid Al Adha with attractions galore for all family members to enjoy.
      Yas Island, the capital’s leading leisure and entertainment destination delivered world-class entertainment, dazzling fireworks and family-friendly packages with Yas Theme Parks experiencing an astonishing surge in guests and families, with a remarkable increase of over 100 percent in domestic and international visitation compared to the previous year. Notably, one-third of all guests chose to explore the captivating wonders of the newly unveiled SeaWorld® Yas Island, Abu Dhabi.

      Yas Island’s recent launch of the summer edition of Miami Band’s sensational hit song, “AlHamdullah w Chefnakom,” has caused a remarkable surge in popularity within the GCC market. This musical masterpiece not only captivated audiences but also propelled Yas Theme Parks to new heights, experiencing an astounding 200% increase in GCC country visitation compared to the previous year, 2022.
      Neighboring Saadiyat Island was the ultimate choice for guests seeking an island getaway this Eid break, with over 80 percent hotel occupancy. From luxurious resorts, fine dining restaurants and white sandy beaches, visitors were spoilt for choice.ADVERTISEMENTMohamed Abdalla Al Zaabi, Group CEO of Miral, said: “We were delighted to welcome families from across the world this Eid. These numbers are a reflection of our commitment to positioning Yas Island as a global destination for entertainment and leisure, and Saadiyat Island as a leading beach, nature and cultural destination, as well as contributing to Abu Dhabi’s overall economic growth. We look forward to continuing to exceed our guests’ expectations and creating unforgettable memories that last a lifetime on both islands.”
      For endless entertainment at every corner, Yas Theme Parks offered a treasure trove of fun activities for the young and young at heart. All-inclusive entertainment packages with ‘Kids Go Free’ offers saw families flocking to Yas Island’s leading theme parks; Ferrari World Abu Dhabi, Yas Waterworld, Warner Bros. World™ Abu Dhabi and SeaWorld® Yas Island, Abu Dhabi.

      Yas Mall, the largest mall on Yas Island, greeted thousands of enthusiastic shoppers through its doors during the Eid break.  With extended opening hours until 2am, there was plenty of time to take advantage of the mall’s 50 new retail and dining outlets, special performances, family-friendly activities and a host of exciting giveaways.
      In June, Yas Mall saw a 21% increase in footfall compared to June 2022 and the 10-day Eidiyah campaign for Eid Al Adha witnessed great success, recording an impressive 29% increase in participant numbers compared to last year’s celebrations, while more than 16,000 shoppers took part in the mall’s ‘Spend and Win’ campaign over Eid Al Adha to stand the chance of winning an Audi E-tron GT 2023.
      Over at Yas Bay Waterfront, spectators were treated to dazzling displays of fireworks lighting up the night sky – adding to the overall exuberance of the holiday spirit. Guests and families turned out in droves to enjoy the festive atmosphere and take in the awe-inspiring views with restaurants being fully packed. Likewise, Yas Marina and The Fountains saw the total number of visitors doubling that of last year, witnessing an increase in attendance from international visitors, once again highlighting Yas Island Abu Dhabi’s leading position as a global tourism hub for travelers from across the world.
      Fans of legendary Saudi Arabian singer, Rabeh Sager were in for a holiday treat as he took center stage at Etihad Arena. Drawing fans both young and old, the crowd-pleaser thrilled the close-to-capacity crowd with a rendition of some of his most iconic songs at the expansive arena.
      Yas Island hotels enjoyed a 90 percent occupancy, Yas Plaza Hotels is home to top hospitality brands including Radisson Blu, Crowne Plaza, Centro, Yas Island Rotana, Park Inn by Radisson and Staybridge Suites. With 1,760 room keys, direct cyan beach access and 21 award-winning restaurants and bars, Yas Plaza Hotels was the place to be this Eid. Meanwhile, the W Abu Dhabi – Yas Island and the Hilton hotels enjoyed equally high occupancy during the Eid break.

      For the ultimate staycation on Yas Island this summer, the incredible ‘Kids Go Free’ offer can be availed with a minimum stay of two nights, where little ones can stay, eat and play for free. Packages start at AED 595 for 3-star hotels and AED 645 for 4-star hotels. The offer is valid for stays until September 30, 2023.
      Meanwhile, hotels located on the untouched shores of Saadiyat Island attracted numerous visitors and the luxury resorts saw an occupancy of over 80% with guests seeking to ‘travel without travelling.’
      Visitors looking for ultimate luxurious family getaway were spoilt for choice between the spectacular St Regis Saadiyat Island Resort, the refined Jumeirah at Saadiyat Island Resort, the luxurious Saadiyat Rotana Resort & Villas, all-inclusive Rixos Premium Saadiyat Island, the stylish Park Hyatt Abu Dhabi Hotel, and the serene and exclusive private island resort, Nurai Island.
      Miral Destinations, a subsidiary of Miral Group, remains committed to delivering exceptional entertainment experiences with best-in-class family offerings.
      Yas Island and its world-class theme parks, experiences and attractions were recognised with seven awards in the globally renowned World Travel Awards in 2022. In addition to scooping the accolade of World’s Leading Theme Park Destination 2022, Yas Island received the flagship Middle East’s Leading Tourism Development award for the fourth consecutive year, testament to the global reputation Yas Island has as a leisure and entertainment hub.

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