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      NEW BOOKING.COM AD CAMPAIGN WITH ACTRESS & PRODUCER MELISSA MCCARTHY AIMS TO INSPIRE TRAVELERS

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      Booking.com, the leading digital travel app with a mission to make it easier for everyone to experience the world, is launching a new ad campaign to show that booking a trip is half the fun. Starring Emmy Award winning, Academy Award and Golden Globe nominated American actress and producer, Melissa McCarthy, this continuation of the beloved Booking.yeah campaign will debut live during the upcoming “big game” on February 12, during which Booking.com will once again be giving away half a million dollars in vacations. A sneak peak of the ad can be found on YouTube.com/Bookingcom.With 73%* of U.S. travelers saying they enjoyed the experience of booking their last trip, as well as 73%** of Americans reporting that travel will always be worth it and that they are overwhelmingly optimistic about traveling this year, Booking.com is here to help travelers find and book “Somewhere, Anywhere,” the mantra of the brand’s new ad campaign with Melissa McCarthy. The comedic spots, which include cameos by Melissa’s husband, American actor, comedian and filmmaker Ben Falcone, focus on how Booking.com makes booking a trip easy, reliable and fun, with the widest choice of places to stay. The brand aims for all travelers to truly have the “Booking.yeah” feeling – from the minute they start exploring the array of amazing hotels, homes and unique properties on the site, to hitting the “book” button and then excitedly anticipating their journey ahead, and of course, enjoying the trip itself.
      “The joy and excitement we get from traveling and exploring the world, or even taking a short trip close to home, gives us such wonderful memories. Every time my family travels, we come back as a little bit better versions of ourselves and we’re immediately inspired to start daydreaming about our next trip. I’m tickled pink to be working with Booking.com as their #1 Travel Fan,” said Melissa McCarthy. “The fun of travel starts with a world of possibilities, so I hope the ad gives everybody the inspiration to book their next trip with Booking.com and bring their travel dreams to life. Of course, all of this is to be done while singing “Somewhere, Anywhere.”

      To kick off the campaign, Booking.com will give away half a million dollars in vacation funds – 50 winners will receive $10,000 each in travel credits – to explore the amazing “Somewhere, Anywhere” destinations across the U.S. and the world. Just follow @bookingcom on Instagram or TikTok and leave a comment on any Booking.com giveaway post noting the “Somewhere, Anywhere” you want to go using #ShareYourAnywhere along with #Sweepstakes to be entered for a chance to win $10,000 in travel credits to use on Booking.com. The entry period for the giveaway begins on February 7, 2023 at 12:00pm EST, and ends February 19 at 11:59pm EST, with winners chosen at random. For more information on how to enter, visit Booking.com’s social channels (Instagram.com/bookingcom, Tiktok.com/bookingcom) and for the Official Rules, visit www.promoterms.com/shareyouranywhere.
      With creative developed by Zulu Alpha Kilo and Mindshare managing the media strategy and planning, the integrated campaign will run across TV – including prime time – audio streaming, online and social channels, through the end of April with a second rollout in the summer. The campaign includes a mix of :30 and :15 second commercials, including the “big game” spot – “Melissa McCarthy in ‘Somewhere, Anywhere’” – as well as “Vacay in the USA,” “Perfect Vacation Rental,” “Room Service,” and “Double Booked.” All of the ads, including a teaser video released earlier this month, as well as a soon-to-be-released extended two minute version of “Melissa McCarthy in Somewhere, Anywhere” (Full Musical) can be viewed on YouTube.com/Bookingcom.ADVERTISEMENT

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      ZeroAvia, Shell, RHIA and Rotterdam The Hague Airport advance Plans for Hydrogen-Electric Flights

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      ZeroAvia, the leader in developing zero-emission solutions for commercial aviation, today announced signing a collaboration agreement with Shell, Rotterdam The Hague Airport and Rotterdam the Hague Innovation Airport.The parties will develop a concept of operations for hydrogen in airports and demonstration flights to European destinations by the end of 2024, gearing up for commercial passenger flights by 2025.Following up on the cooperation commitment announced last year to launch the first hydrogen-electric commercial flight, this specific collaboration will focus on serving the first hydrogen flight from Rotterdam, including operation at the airport, developing on-the-ground infrastructure and operations to satisfactorily pilot distribution, storage, and dispensing of hydrogen for aviation, leading towards decarbonizing the whole airport ecosystem.
      Ultimately, the project targets supporting aircraft operations using gaseous hydrogen to fuel ZeroAvia’s hydrogen-electric, zero-emission ZA600 engines. For these specific demonstration flights the parties aim to establish routes to airports in Europe within 250 nautical mile radius of Rotterdam. Last month, ZeroAvia demonstrated a first flight of a 19-seat aircraft powered by its prototype ZA600 engine.
      This project will also target the development of aviation specific standards and protocols around safety, refueling and hydrogen management, enabling rollout of the promising fuel seamlessly. The parties will work together in discussions with potential airline operators for the initial demonstration and subsequent commercial flights.
      Shell brings critical experiences and technical capabilities to the project. This is expertise related to hydrogen end-to-end supply chains and global experiences in design and operation of refueling equipment, including hydrogen. Shell invests in hydrogen production projects with the aim to develop regional and international hydrogen economies. In its decarbonization efforts Shell collaborates with airports to develop fit-for-future infrastructure that will allow it to supply customers with sustainable aviation fuel, hydrogen and electric planes charging, so called “multi-modular” infrastructure.
      Arnab Chatterjee, VP, Infrastructure, ZeroAvia, said: “Having this consortium, including Rotterdam The Hague Innovation Airport and Shell, moves the ball a significant distance down the field towards our goal line of commercial operations. Some first passengers on zero-emission flights in the world could be flying from Rotterdam. There is still a lot of work to do, but with clear milestones and targets identified, the hard work really starts now towards delivering the infrastructure and exploring the protocols and standards required.”ADVERTISEMENTOliver Bishop, General Manager Hydrogen at Shell, said: “This project and collaboration is a milestone as it enables a rapid decarbonization of a hard-to-electrify sector such as aviation. It also offers the chance to support one of the first international zero-emission passenger routes. On top of that, it allows the opportunity to road test multi-fuel and multimodal fueling operations in a live airport environment. This is a big step forward for hydrogen aviation and for Shell’s plans in this space.”
      Wilma Van Dijk, CEO, Rotterdam The Hague Airport of Royal Schiphol Group, said: ” Hydrogen is key to decarbonize aviation. This collaboration helps us demonstrate and validate new airport infrastructure requirements as well as concepts of operation. And hence accelerate and stimulate airport transformation towards Zero-Emission.”
      ZeroAvia has previously partnered with Shell for the provision of low carbon-intensity hydrogen to power some of its testing and early commercial operations in California. The multinational energy company also invested in ZeroAvia last year.
      Miranda Janse, CEO Rotterdam the Hague Innovation Airport, said: “As a foundation supported by Rotterdam The Hague airport and Municipality of Rotterdam, RHIA is always keen to drive innovation and sustainable aviation developments at RTHA together with and for a network of partners. RHIA is actively working with partners within its DutcH2 Aviation Hub program to develop hydrogen-driven flights from RTHA. This collaboration is one of the projects within the program that helps us create the open-access infrastructure required for the sector. RHIA is happy to help facilitate this specific partnership and bring the project to life as well as creating the foundation for the partners within the community.”
      ZeroAvia’s testing of the ZA600 powertrain in flight is part of HyFlyer II, an R&D project supported in part by the UK Government’s ATI programme. The project has also seen the further development of ZeroAvia’s Hydrogen Airport Refuelling Ecosystem (HARE) demonstrator alongside project partner EMEC, and separately ZeroAvia has developed a hydrogen refuelling pipeline at Cotswold Airport.

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      Maldives Named “Best Long-Haul Destination of the Year” at UK’s Food and Travel Magazine Awards

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      Maldives Named “Best Long-Haul Destination of the Year” at UK’s Food and Travel Magazine Awards

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      The Maldives has won the title of ‘Best Long-Haul Destination of the Year’’ in the UK’s Food and Travel Magazine Reader Awards 2022. The Maldives secured the title competing against destinations such as Canada, Ecuador, Fiji, Japan, Namibia, Seychelles, South Africa, South Korea and the Caribbean.The magazine’s Food and Travel Magazine Reader Awards had been a highlight in the hospitality and travel industry since its inception. It celebrates and acknowledges the ‘crème de la crème’ in the tourism sector’s food and beverages industry with distinguished awards conferred in 23 categories including the best restaurants; chefs; hotels; destinations; tour operators; and cruise companies and airlines.
      The UK remains one of the top source markets to the Maldives throughout the years. As of 22 January 2023, the UK ranked as the 3rd top source market for the Maldives this year with 10,025 arrivals (8.2% of the market share). In 2022, the Maldives recorded a 185.6% increase in arrivals from the UK with 179,309 tourists. MMPRC has held several activities in this market last year to maintain destination momentum. This includes participation in major fairs such as WTM London 2022; destination roadshows in London, Manchester & Newcastle; joint marketing campaigns such as the campaign with British Airways; marketing and brand awareness campaigns with travel agents, tour operators, and media outlets; and familiarisation trips. Many similar activities are planned to be held throughout 2023 for this market as well.In 2022, MMPRC conducted a total number of 178 marketing activities. This included over 90 marketing campaigns, attending 44 fairs, hosting 06 roadshows, 10 virtual events, 18 familiarisation trips, and 10 other events executed worldwide. The national tourist arrivals target set by H.E President Ibrahim Mohamed Solih for the year 2022 was also reached in December 2022, as the Maldives welcomed our 1.6 millionth visitor for the year two weeks ahead of the end of the year. In addition to this, the Maldives secured the title of the ‘World’s Leading Destination’ for the third year in a row in 2022 at World Travel Awards. MMPRC was also awarded the prestigious title of ‘World’s Leading Tourist Board’ for the first time in our nation’s history.

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      New director of operations at Conrad Abu Dhabi Etihad Towers

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      UN Designates February 17 as ‘Global Tourism Resilience Day’ Annually

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      Minister of Tourism, Hon Edmund Bartlett
      Jamaica’s efforts to bolster resilience in global tourism by proposing the official designation of February 17th as Global Tourism Resilience Day annually has yielded great success, as the United Nations (UN) officially ratified the move to facilitate its observance globally yesterday (February 6).Minister of Tourism, Hon Edmund Bartlett has been a global voice advocating for tourism resilience as a means of safeguarding the sector during times of crises that negatively impact the industry, such as the COVID-19 pandemic.
      In welcoming the UN’s decision Minister Bartlett said: “This is a signal honour for Jamaica which highlights the fact that our nation continues to have such significant influence on the international stage. This is very timely as the devastating impact of the COVID-19 pandemic is still being felt and is causing a strain on many tourism-dependent states as they struggle to recover.”
      Minister Bartlett, who made a presentation on Global Tourism Resilience during the UN General Assembly meeting at the UN headquarters in New York today, added that: “Global Tourism Resilience Day emphasizes the importance of building tourism resilience across the world to fuel sustainable growth and development.”
      He underscored that “this observance will aid in increasing the awareness and actions of global tourism stakeholders towards boosting the industry’s capacity to effectively handle and recover swiftly from major disruptions, such as pandemics, earthquakes and other natural disasters.”
      ADVERTISEMENTMinister Bartlett has been playing a leading role in promoting the need for tourism dependent states in particular, to be prepared for inevitable internal and external shocks and to have a body that they can look to for support that will aid them in recovering quickly. To this end he has spearheaded the Global Tourism Resilience and Crisis Management Centre (GTRCMC) and co-authored with University of the West Indies Professor Lloyd Waller, the book: Tourism Resilience and Recovery for Global Sustainability and Development: Navigating COVID-19 and the Future.

      The designation follows months of high-level discussions and diplomatic engagements. Minister Bartlett, officially launched Global Tourism Resilience Day during EXPO2020 Dubai in the United Arab Emirates (UAE) on February 17, 2022. In September 2022 Prime Minister The Most Hon. Andrew Holness also called for the official designation of February 17 as Global Tourism Resilience Day annually as he addressed the 77th Session of the United Nations General Assembly.
      Jamaica will officially recognize Global Tourism Resilience Day during the first ever Global Tourism Resilience Conference, which will be held from February 15-17, 2023 at the University of the West Indies (UWI) Regional Headquarters in Kingston, Jamaica.

      While in New York, Mr. Bartlett will also fulfill a packed schedule of high-level tourism marketing and development engagements before returning to the island today, February 7, 2023

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      Visitor numbers to Dubai increased 97 per cent y-on-y in 2022

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      Visitor numbers to Dubai increased 97 per cent y-on-y in 2022

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      Dubai received 14.36 million international overnight visitors in 2022, an increase of 97 per cent year-on-year from the 7.28 million tourist arrivals it recorded in 2021The figures shared by Dubai’s Department of Economy and Tourism (DET) show that the emirate had recovered to 86 per cent of its pre-pandemic visitor numbers which stood at 16.73 million in 2019.
      The latest data from the United Nations World Tourism Organisation (UNWTO) meanwhile showed that global tourist travel in 2022 was 37 per cent lower than 2019, demonstrating that Dubai’s recovery in tourism was significantly above the global average.
      Western Europe and the GCC region each accounted for a 21 per cent share of arrivals in Dubai last year. The GCC region witnessed an increase in their share of arrivals from 13 per cent in 2021 to 21 per cent last year. South Asia contributed 17 per cent of total volumes while the MENA region contributed 12 per cent. The Americas accounted for 7 per cent of arrivals while the North Asia and South East Asia region and Africa each contributed 5 per cent and Australasia accounted for 2 per cent.
      Average occupancy for the hotel sector in Dubai in 2022 stood at 73 per cent, rising from 67 per cent in 2021. The figure is a little less than the 75 per cent occupancy rate in the pre-pandemic period of 2019. The 73 per cent occupancy rate achieved last year was done so despite a 16 per cent increase in room supply in 2022 compared to 2019.
      Dubai’s hotel inventory at the end of December 2022 comprised of 146,496 rooms at 804 hotel establishments, compared to 126,120 rooms available at the end of December 2019 across 741 establishments. The total number of hotels in 2022 marked a six per cent growth over 2021, with 755 hotel establishments offering 137,950 rooms.ADVERTISEMENTThe hotel sector outperformed pre-pandemic levels across all other key measurements – Occupied Room Nights, Average Daily Rate (ADR) and Revenue Per Available Room (RevPAR). Occupied room nights reached a record high of 37.43 million room nights in 2022, registering a 19 per cent increase over 2021 (31.47 million) and a 17 per cent increase over the pre-pandemic period of 2019, which yielded 32.11 million occupied room nights.
      The ADR of Dhs536 in 2022 surpassed the ADRs for both 2021 (Dhs451) and 2019 (Dhs415), with 19 per cent and 29 per cent increases respectively. The hotel sector’s RevPAR grew increase 30 per cent compared to 2021 (Dhs391 vs Dhs301) and increased 25 per cent over the pre-pandemic period of 2019 (RevPAR of Dhs312).
      “The remarkable rise in international visitation in 2022 supports the ambitious goal of the Dubai Economic Agenda D33 to double the size of the emirate’s economy by 2033. The tourism and travel sector contributes significantly to the leadership’s aim of making the emirate a model for excellence in the global economy,” said Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai.
      Dubai will launch new initiatives aligned with the UAE 2031 Tourism Strategy, which seeks to attract 40 million guests by 2031 and increase the tourism sector’s contribution to the emirate’s GDP to Dhs450 billion.
      visitdubai.com
      Source: Business Traveller

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      200 MELIÁ HOTELS INTERNATIONAL HOTELS RECEIVE 2023 TRAVELLER REVIEW AWARDS More

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      200 MELIÁ HOTELS INTERNATIONAL HOTELS RECEIVE 2023 TRAVELLER REVIEW AWARDS

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      Meliá Hotels International has had another successful year in the Booking.com Traveller Review Awards. More than 200 of the company’s hotels have been rewarded this year for their exceptional performance and for having achieved a satisfaction rating above 8 in the reviews made by thousands of real customers on Booking.comThe award winners include hotels from all over the world and from all of the different company brands, and the results reflect the efforts made by Meliá Hotels International to offer the best possible experience to its guests, focusing on constant improvement and the evolution of its brands and their attributes to adapt to the changing needs of modern travellers. Among the more than 200 hotels, some of the company’s most luxurious properties achieved the highest scores, along with some of the most outstanding of the recently opened hotels: ME Barcelona, a new icon for luxury hotels in one of the most popular cities in Spain, and Villa Le Blanc, a Gran Meliá Hotel, which has revolutionised the luxury resort segment in Menorca by becoming the first carbon-neutral hotel in the destination. Other luxury hotels operated by the company performed well, including the Meliá Serengeti Lodge, Member of Meliá Collection (Tanzania), located in one of the most stunning natural environments in the world and with an approach to sustainability which has helped it earn the highest score among all the company’s hotels. Other strong performers include the Gran Meliá Iguazu (Argentina), which offers a luxurious experience with views of one of the most famous waterfalls in the world, and the Gran Meliá Xi’an, one of the luxury hotels the company operates in China. The Meliá Hotels & Resorts brand achieved high scores with both its city and resort hotels in Asia: Meliá Ho Tram Beach Resort (Vietnam), Meliá Vinpearl Hue (Vietnam) and Meliá Chiang Mai (Thailand). Among other hotels operated under other brands that have achieved outstanding scores are:  INNSIDE Liverpool (UK) and INNSIDE Lima Miraflores (Peru), Paradisus Los Cabos and Paradisus Playa del Carmen (Mexico), Sol Beach House Ibiza (Spain) and Sol Oasis Marrakech (Morocco). According to Gabriel Escarrer Jaume, Vice President and CEO of Meliá Hotels International, “Our service vocation is at the heart of our company, which is why we do everything we can to ensure that every detail makes a big difference to the experience our hotels offer. The constant improvement of our service and facilities has always been a priority objective in more than 60 years of operating hotels, and we are very proud to have received such a positive score from our customers and to have them place their trust in us to make their trip memorable”.​

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      Delta, American Express team up to deliver travel savings with TakeOff 15

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      Eligible Delta SkyMiles American Express Card Members have another reason to start planning their next trip: as these cardholders can now take 15% off Award Travel on Delta flights, anytime. 1The new TakeOff 15 benefit is available to Delta SkyMiles Gold, Platinum, and Reserve Consumer and Business American Express Card Members.
      “Our Delta SkyMiles American Express Card Members are some of our most loyal customers, and we want to continue to give them opportunities to travel the world more easily,” said Prashant Sharma, V.P. of Loyalty at Delta. “We’re grateful to have a partner like American Express who shares our vision and passion for delivering ingenuity and excellence to our customers.”
      This latest partnership achievement with American Express further demonstrates Delta’s commitment to evolving the SkyMiles program to exceed expectations and enable more seamless travel. And it comes as Delta continues to revolutionize the customer experience in the air and on the ground. Delta now offers free high-speed Wi-Fi for all SkyMiles Members, which will power a vast suite of in-flight entertainment. All of this bolsters an already best-in-class loyalty program that gives customers opportunities to earn status through other partnerships with brands they love, such as Starbucks and Hertz.
      Here’s how Card Members can take advantage of this benefit and enjoy more of the places they love:
      Sign into your SkyMiles account and search for Award Travel by selecting “Shop with Miles” in the search criteria on delta.com or in the Fly Delta app.  ADVERTISEMENTSelect an eligible flight. When you get to check-out, you will see the miles discount applied to your itinerary. 
      Use your qualifying Delta SkyMiles American Express Card to earn miles with your Card on any taxes and fees for your itinerary. 
      “Delta Card Members love using their Cards to earn miles they can put toward future trips and the great experience they get when flying Delta,” said Jon Gantman, Senior Vice President and General Manager, Cobrand Product Management at American Express. “Now, you can go even further with your miles and get the best of the SkyMiles program with your Card.” 
      New Delta SkyMiles American Express Card Members can also earn miles through new, limited time offers when they apply before March 29, 2023, and are approved. Terms apply. For more information, visit delta.com/takeoff15cardoffer2.
      In 2022, Delta SkyMiles received several top honors for loyalty program excellence, including outperforming all global airlines in U.S. News & World Report’s Best Airline Reward Program ranking and earning the Best U.S. Airline Loyalty Program accolade from The Points Guy. Delta’s SkyMiles program continues to lead with premier program enhancements such as: miles that don’t expire, no blackout dates for Award tickets on any Delta Air Lines flight, unlimited mileage accrual for tickets, and the ability to earn toward Medallion Status on Award Travel so Members can earn even faster toward Status. 
      1 Not applicable to partner-operated flights or to taxes and fees. Terms apply.
      2 For customers that apply and open a new eligible Delta SkyMiles American Express Credit Card, the system may take up to 24 hours to reflect benefit eligibility on Delta.com and the Fly Delta App when booking award travel on qualifying Delta-operated flights

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      Jumeirah Group Expands Presence in Europe with Key Acquisition in Geneva

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      Jumeirah Group Expands Presence in Europe with Key Acquisition in Geneva

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      Jumeirah Group, the global luxury hospitality company and member of Dubai Holding, today announced the acquisition of its first property in Switzerland as it continues its growth trajectory and international expansion. The flagship property – Le Richemond – was founded in 1875 and is located on the banks of Lake Geneva in a prime location at the heart of the city’s business district and a short walk from the city’s luxury designer boutiques. The acquisition forms part of the Group’s strategy to build its brand profile in gateway destinations across the world.
      The move signals Jumeirah’s appetite for investment in key cities that support the diversification of its portfolio and build brand equity as a globally recognised luxury hotel operator. Geneva, as a thriving city, synonymous with luxury living, with a strong international business community and a robust high-end tourism sector, will support Jumeirah’s vision to become one of the world’s top five luxury hotel brands.
      The art deco property with its charm and grandeur has been a popular destination for well-known personalities throughout the years. The hotel features 109 keys with 87 rooms and 22 suites, boasting stunning views across Lac Léman and the mountain peaks of Mont Blanc. The property will undergo extensive renovations, which will commence as soon as possible, to reposition and elevate the guest experience to a level consistent with Jumeirah’s brand expectations. Jumeirah plans to introduce its signature wellness and fitness concepts and will also focus on bringing its culinary expertise to the banks of Lake Geneva, a city well-regarded for its diverse culinary craftsmanship and innovative spirit, with the introduction of unique destination dining concepts.

      Katerina Giannouka, Chief Executive Officer of Jumeirah Group said: “This is an important acquisition for Jumeirah as it marks our entry into Switzerland, presenting guests with a prestigious address to stay in the heart of Geneva’s most desirable destination, as well as serving as a gateway to world-renowned ski resorts. Le Richemond is a legendary property with a 140-year legacy and impeccable pedigree, and we are committed to preserving this heritage as we redesign the hotel. We are in pursuit of the finest architects and designers to curate an exceptional hotel within the Jumeirah portfolio, and we are confident that the re-launch of this property as a new ultra-luxury hotel in Geneva following the completion of the planned renovation works (currently expected in 2025), will support the city’s tourism economy, attracting both domestic and international visitors for business and leisure.”ADVERTISEMENTGiannouka continued: “As the gateway to the mountains of Europe, Geneva is strategically significant for us as we look to diversify our portfolio in major cities with both summer and winter resort destinations.”

      Jumeirah’s new property in Geneva is its fifth in Europe, joining The Carlton Tower Jumeirah, and Jumeirah Lowndes Hotel in London, UK; Capri Palace Jumeirah on the island of Capri, Italy; and Jumeirah Port Soller Hotel & Spa in Mallorca, Spain. Jumeirah Group, which originated in Dubai in the United Arab Emirates, has a portfolio of 26 hotels and resorts across Europe, the Middle East and Asia.
      Jumeirah Group is a member of Dubai Holding, a diversified global investment company with operations in over 13 countries, employing more than 20,000 people and with an extensive portfolio of over AED 130 billion worth of assets that support the diversification and sustainable growth of Dubai’s economy across key sectors.

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