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    Saudi Arabia to host WTTC Global Summit in November 2022

    At the closing session of its Global Summit in Manila, the World Travel & Tourism Council (WTTC) announced that its 22nd event will take place in Riyadh, capital of the Kingdom of Saudi Arabia, from 29 November to 2 December this year.
    In Manila, more than a thousand delegates, including the world’s foremost business leaders, government ministers and key decision-makers from across the global Travel & Tourism sector gathered together, to discuss how to build upon the continuing recovery.
    In her farewell address Julia Simpson, WTTC President & CEO, said: “It has been a privilege to bring together so many leaders from across the global Travel & Tourism sector to the beautiful city of Manila.
    “This Summit is living proof that nothing beats getting together, sharing ideas, debating the challenges, and finding consensus.
    “We still have a lot of work to do to bring down post-pandemic barriers, open economies and harmonise health data for seamless travel. But the future looks bright, and the next decade is there for the taking.ADVERTISEMENT“We look forward to our 22nd Global Summit later this year in Riyadh, in the Kingdom of Saudi Arabia, to mark the next chapter in the sector’s ongoing recovery.”
    Fahd Hamidaddin, CEO and Board Member of the Saudi Tourism Authority, said “We are excited to welcome the world to experience the excitement and the energy of Saudi. We promise you that the next summit will be fresh, inspiring, and rewarding.”
    Under the theme of ‘Rediscovering Travel’, tourism ministers and Travel & Tourism leaders from around the world reinforced their determination towards greater cooperation and alignment between the public and private sectors.
    At WTTC’s Global Leaders Dialogue session they explored how the sector will continue to adapt to COVID-19 and emerge resiliently from the pandemic.
    WTTC’s latest Economic Impact Report also revealed the Travel & Tourism sector was expected to create nearly 126 million new jobs within the next decade and Travel & Tourism’s contribution to GDP could reach pre-pandemic levels by 2023.
    WTTC’s major ‘Hotel Sustainability Basics’ sustainability initiative was launched at its Global Summit, providing a starting point to drive sustainability throughout the hospitality sector to power the momentum toward responsible Travel & Tourism.
    The global body also launched its new cyber resilience report, ‘Codes to resilience’, with Microsoft, for the global Travel & Tourism sector, which outlined pillars to strengthen cyber security for businesses around the world.
    British adventurer Bear Grylls was the conference keynote, alongside other major speakers, including American film producer Lawrence Bender, Singapore-born American novelist and writer of satirical novels Kevin Kwan and Indonesian/Dutch environmental activist Melati Wijsen.

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    WTTC launches travel cyber report at Global Summit 2022 in Manila

    The World Travel & Tourism Council (WTTC) has launched a new report at its Global Summit 2022 in Manila, emphasising the importance of cyber resilience in planning for a safer future.
    The report, ‘Codes to resilience’, in joint efforts with Microsoft, draws on comprehensive research and interviews with cyber security experts in leading travel and tourism organisations such as Mastercard, JTB, and Carnival Corporation, among others. It shows that whilst the Covid-19 pandemic has propelled the world and the sector into a more digital future, with the opportunities provided by digitalisation, new challenges have emerged, especially in cybercrime.
    The inaugural report focuses on three key areas considered critical for the sector: cyber resilience, key issues and six best practices based on the lessons learnt prior to and during the pandemic.
    The report goes on to show how digitalisation has become a strong enabler of business within travel and tourism, and given the international nature of the sector, it looks at the role of legislation around individual data protection.
    According to the report, more than seven out of 10 (72%) of SMEs in the UK, the US, and Europe, have fallen victim to at least one cyberattack, and with SMEs representing 80% of all travel and tourism businesses, mitigating cyber risk must remain a priority for the sector.ADVERTISEMENTJulia Simpson, WTTC President & CEO, said: “Technology and digitalisation play a key role in making the whole travel experience more seamless, from booking a holiday, to checking in for a flight or embarking on a cruise. But the impact of cyberattacks carries enormous financial, reputational and regulatory risk.”
    This critical report reveals four key issues to address in order to improve cyber protection and enhance resilience: securing identity data, securing business operations, understanding the impact of COVID-19 and managing global legislation.
    According to the report, certain actions can help businesses better prepare to repel an attack, while laying the foundation to support long-term cyber resilience. Educating and training all staff, expanding risk security beyond the physical workplace, employing a zero-trust approach to cyber security, and transparency, among others, have been recommended by industry experts as good practices.
    Cyber resilience is a crucial element to the future of travel and tourism, as cyber systems continue to facilitate and enhance activities between the sector’s stakeholders.
    During a panel session at the tourism body’s Global Summit event being held in Manila today, industry leaders heard that cybercrime has cost the global economy U.S.$1 trillion and could reach a staggering U.S. $90 trillion by 2030.
    According to the WTTC Economic Impact Report, in 2019, before the pandemic stopped travel in its tracks, the travel and tourism sector generated more than U.S. $9.6 trillion to the global economy.
    However, in 2020, the pandemic brought the sector to an almost complete standstill, causing a massive 50% drop, representing a severe loss of nearly U.S. $4.5 trillion.
    Digitisation has played and will continue to play a pivotal role in travel and tourism’s growth and recovery from COVID-19. It is therefore essential for the sector to integrate cyber security and cyber resilience to continue its recovery from the pandemic while supporting its growth in the future.

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    Travel industry celebrates Earth Day

    In celebration of Earth Day, Travelport has released the below trend report about the state of sustainability in the travel industry. Together with two of its partners, Virgin Atlantic and Trainline, Travelport shines a light on the sector’s current initiatives with a focus on creating a greener industry for tomorrow.
    “Being an environmentalist should not be a competitive advantage, but rather something that the entire travel industry embraces and believes in,” said Jason Clarke, Chief Commercial Officer – Travel Partners at Travelport. “In order for the sector to become truly sustainable, we must first inform customers about the sustainable choices that they have and make those easy to understand. Next, end-to-end green options must be integrated together in a seamless manner. Finally, we must provide the consumer with the ability to offset every mile they travel. It is crucial that the industry works together in order to ensure a greener path forward in the future.”
    Eco-Friendly Destinations
    While the travel industry and the world at large continues to recover from the Covid-19 pandemic, destinations that are viewed as environmentally friendly are gaining popularity with tourists. According to a report by ESOMAR-certified market research*, the ecotourism industry is expected to grow by 15% CAGR, surpassing a valuation of $17 billion. Trend data released from Travelport highlights how the following destinations have become more popular with travelers when compared to their 2019 rankings by booking volume:
    Norway: #24 (vs. #35 in 2019)Moving up 11 places in the ranking, Norway’s official slogan is “powered by nature”. Eight tourist destinations have been certified as sustainable by the International Sustainable Tourism Initiative, and the country has an audacious goal of becoming carbon neutral by 2030. Currently, they are one of Europe’s largest providers of hydropower, and they fuel 95% of Norway’s power from that source as well.
    So far in 2022, Norway has recovered more than half of its gross pre-pandemic travel activity (56%) with the top destination city, Oslo, primarily attracting solo travelers (42%) and couples (30%) with all traveler types staying 25 days, on average.
    Denmark: #40 (vs. #44 in 2019)Moving up 4 spots, Denmark ranks #1 on the Environmental Performance Index*. The country’s capital, Copenhagen, is on track to be carbon neutral by 2025, which is impressive even in a city where 9 out of 10 people own a bike and use it to travel at least 1 mile per day.
    Denmark has recovered nearly half of its gross pre-pandemic travel activity (49%) so far this year, with the top destination city, Copenhagen, primarily attracting solo travelers (38%) and couples (36%) with all traveler types staying an average of 20 days per trip.
    Ecuador: #44 (vs. #56 in 2019)The World Travel Awards. named Ecuador the world’s leading green destination, and when compared to its popularity in 2019, the country has climbed 12 spots. As one of the most biodiverse destinations on the planet, Ecuador offers visitors access to some of the best eco-lodges in South America.
    So far in 2022, Ecuador has recovered two-thirds of its gross pre-pandemic travel activity (67%) with the top destination city, Guayaquil, primarily attracting solo travelers (42%) and families (30%) with all traveler types staying 28 days, on average.
    Iceland: #69 (vs. #79 in 2019)Jumping 10 places in the rankings, Iceland is almost entirely powered by geo-thermal energy, which makes it one of the greenest countries in the world. Their renewable energy program alone is said to produce the largest amount of green energy per capita. Visitors often come for incredible views of the Northern Lights or to soak in the natural heated pools of Myvatn Nature Baths.
    Iceland has recovered more than half of its gross pre-pandemic travel activity (58%) so far this year, with the top destination city, Reykjavik, primarily attracting couples (48%) who are staying 10 days per trip, on average.
    Costa Rica: #46 (vs. #73 in 2019)With one of the biggest jumps on the list, Costa Rica’s popularity has increased 27 spots. As one of the most eco-friendly countries in the world, 93% of its electricity comes from renewable sources. This tropical and volcanic landscape is also fiercely protected to preserve the country’s diverse wildlife and ecology, which is said to hold around 5% of the planet’s total biodiversity. Tourists enjoy coast to coast cycling trips, exploring miles of rainforest, hiking volcanic craters, and relaxing on sandy beaches.
    So far in 2022, Costa Rica has recovered 90% of its gross pre-pandemic travel activity with the top destination city, San Jose, primarily attracting a mix of couples (34%), families (33%) and solo travelers (27%) staying 15 days, on average.
    Greener SkiesAviation is recognised as one of seven hard to abate sectors and accounts for 2-3% of global emissions worldwide (as of 2019). For more than 15 years, Virgin Atlantic has been an industry leader in sustainability. To reinforce its commitment to sustainability through innovation, transparency and accountability, the airline recently announced its carbon targets to achieve net zero by 2050:
    By 2026: 15% gross reduction in CO2/RTK achieved through continued fleet transformation and operational efficiency
    By 2030: 15% net reduction in total CO2 emissions, including 10% of fuel sourced from sustainable aviation fuel
    By 2040: 40% net reduction in total CO2 emissions
    Virgin Atlantic has already reduced its CO2/RTK by 17% (2019 vs 2007) as result of fleet modernisation and operational efficiencies. It operates one of the youngest and cleanest twin-engine fleets in the skies, with an average aircraft age of just under seven years and 68% next generation fleet. This increases to 100% next generation by the beginning of 2027 which will further reduce the airline’s C02/RTK to 30% of the 2007 baseline.
    Beyond fleet transformation, Virgin Atlantic is committed to working with new technology innovators to seed, support and adopt the breakthrough technologies capable of delivering change. As a long-standing advocate for Sustainable Aviation Fuel (SAF), Virgin Atlantic has been partnering with LanzaTech since 2011, flying the world’s first commercial flight operated on sustainable fuels in 2018, supporting efforts to build the first U.K. SAF plant by 2025, and partnering with Neste Oyi to bring 2.5 million liters of SAF to London Heathrow in the first half of this year. It also continues to support new technology innovation, most recently working with partners Storegga Geotechnologies and Carbon Engineering to accelerate the use of direct air capture of CO2.
    “We know that, as an airline, we have a pivotal role to play in protecting the planet, while connecting people across the globe and strengthening crucial trade connections,” said Luke Ervine, Head of Sustainability at Virgin Atlantic. “For more than a decade we’ve been leading the way in the decarbonisation of the aviation industry. As we emerge from the Covid-19 pandemic, our focus on our carbon targets, paired with global collaboration across the sector and beyond, will help us reach net zero emissions by 2050. There is a long road ahead, but we’re committed to pioneering change and being transparent on our progress.”
    The Rise of RailWith a focus on shrinking the region’s carbon output, certain countries within the European Union are considering and/or implementing short-haul flight bans. Last year, France became the first to enact a national ban on short-haul domestic flights where a train journey of two and a half hours (or less) was an option. It speaks to a broader global trend which focuses on the entirety of a journey as opposed to packed, destination-centric itineraries. Rail journeys are often seen as the hero of this movement, and as the world’s leading independent rail travel platform, Trainline partners with hundreds of rail carriers to offer its customers millions of travel options across 45 countries.
    According to Trainline, the transport sector is the largest contributor to UK domestic greenhouse gas emissions, contributing 28% of UK domestic emissions in 2018. The main source of these emissions is the use of petrol and diesel in road transport. Similarly, in Europe, transport accounts for more than a fifth of greenhouse gas emissions, almost 72% of which come from road transport.
    Rail offers travelers a greener alternative, generating less than 1/20 of the CO2 emissions of air travel and approximately 1/7 of the CO2 emissions compared with car travel, per passenger*.
    On average, Trainline customers save over 1.5 megatons of CO2 emissions each year by using rail instead of road. The company also states that 60% of Britons feel a sense of pride to travel by train, knowing it’s better for the environment.
    “Awareness of the carbon footprint of travel is at an all-time high, and as business travel starts to resume in high numbers again, we have the ideal opportunity to encourage a significant change in travel habits,” said Liz Emmott, Global Distribution Director for Trainline Partner Solutions. “The decision is no longer about price alone, but also how travel is contributing to companies’ net-zero commitments. By making sure rail options are readily available and attractive, we have a great opportunity to support the switch to rail.”

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    Travellers overwhelmed navigating sustainable tourism

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    Travellers overwhelmed navigating sustainable tourism

    New research released by Expedia Group Media Solutions reveals that although 90% of consumers look for sustainable options when booking, 70% feel overwhelmed with navigating options and making the best choices to be a more sustainable traveller.
    Additional insights from the recently released Sustainable Travel study from Expedia Group Media Solutions:
    The Price of Sustainable TravelNearly 70% of consumers are willing to sacrifice some element of convenience in order to travel more sustainably.
    Nearly 3 in 4 travelers would choose a destination, lodging, or transportation option that supports the local community and culture, even if it was more expensive.
    Opportunities in Sustainable TravelHalf of travelers want to see more sustainability information from destinations, tourism boards, or visitor resource groups.
    Recommendations for locally owned businesses and restaurants ​and transportation options that have lower environmental impact is the leading type of sustainable travel information consumers want to see when planning a trip.
    Key TakeawaysTravel brands should make sustainable travel information easier to understand and show the value and impact of responsible travel choices.
    Travelers want to know that travel brands are committed to sustainability, not just checking a box.
    For additional global insights on traveler attitudes, values, and motivations in making conscientious choices, download the full Sustainable Travel study and stay tuned for additional regional insights.
    Research MethodologyConducted in partnership with Wakefield Research, the study included an online survey of 11,000 representative, general population adults ages 18+ in 11 global markets – Australia, Brazil, Canada, China, France, Germany, India, Japan, Mexico, the UK, and U.S. – fielded between February 11 and March 6, 2022.
    Expedia Group is reaffirming its commitment to the planet by joining two initiatives focused on accelerating a more environmentally responsible tourism industry.Expedia Group has joined the Travalyst Coalition in support of its mission to empower travelers with better information and encourage travel providers to improve the sustainability of their offerings. Additionally, Expedia Group has become a proud signatory of the Glasgow Declaration for Climate Action in Tourism, committing to deliver plans aligned with the pathways to support cutting emissions in half over the next decade and reach Net Zero emissions as soon as possible before 2050.
    “As Expedia Group moves our sustainability strategy forward, we are committed to taking action to address climate change and working across our industry and with a range of partners to shape a more sustainable travel and tourism sector,” said Aditi Mohapatra, Vice President of Global Social Impact and Sustainability, Expedia Group. “Travelers are looking for ways to minimise their environmental footprint while traveling, and to make a positive impact on the destinations and communities they visit. And they are increasingly turning to our platform for inspiration and guidance to inform their decisions. By joining these two critical industry collaborations, the Travalyst Coalition and Glasgow Declaration for Climate Action in Tourism, Expedia Group is aligning our business towards a Net Zero future.”
    Expedia Group is aligned with the Travalyst Coalition’s goal for the industry to educate travelers about greener choices. The Travalyst Coalition is convening some of the world’s largest travel and tourism platforms and service providers, like Expedia Group, to collaboratively tackle one of the greatest challenges the industry faces – how to provide robust yet accessible information on sustainability.
    Sally Davey, CEO, Travalyst, says: “We are thrilled to welcome Expedia Group to the Travalyst Coalition. Since its inception, Travalyst’s mission has been to transform travel into a wholly positive industry. Driven by data and the core belief that travel is a force for good, Expedia Group’s commitment, platforms and data will enable Travalyst to help more travelers and travel providers make better choices for themselves and the planet.”
    By becoming a signatory to the Glasgow Declaration on Climate Action in Tourism, Expedia Group commits to deliver and begin implementing its climate action plans within 12 months. The Declaration unites travel and tourism behind a common set of pathways for climate action, aligning the sector with global commitments and catalysing collaborative solutions to the many challenges facing businesses and destinations globally.
    In support, Expedia Group will:Align plans with the five pathways of the Declaration (Measure, Decarbonise, Regenerate, Collaborate, Finance) to accelerate and coordinate climate action in tourism
    Report publicly on an annual basis on progress against interim and long-term targets, as well as on actions being taken, and
    Work in a collaborative spirit, sharing good practices and solutions, and disseminate information to encourage additional organisations to become signatories and support one another to reach targets as quickly as possible.
    Zurab Pololikasvili, Secretary-General, World Tourism Organization (UNWTO), says: “UNWTO is proud to welcome Expedia Group as a signatory of the Glasgow Declaration. As a major online travel platform, Expedia Group can play a key role in influencing both tourists and tourist service providers to change their behaviour for the better and scale up climate action across tourism.”

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    Proposed Welsh tourism tax could impact UK domestic travel recovery

    With Wales proposing the introduction of a tourism tax in autumn 2022, possibly causing travelers to boycott Welsh holidays, this has the potential to disrupt the overall post-pandemic recovery of the UK’s travel industry, found GlobalData, a leading data and analytics company.
    Craig Bradley, Travel & Tourism Analyst at GlobalData, comments: “The proposal for a tourism tax seems a little of out sync with what’s going on in the UK travel industry, particularly in the staycation market, given the current economic situation and ongoing issues with the pandemic. The tourism industry is showing positive signs of recovery and the local businesses in Wales have worked hard to attract tourists throughout 2021.”
    According to a GlobalData Q3 2021 Global Consumer Survey, 48% of UK respondents said affordability was the leading influencing factor for booking holidays. This sentiment is likely to grow in 2022 due to the increased living costs and the current energy crisis gripping households across Britain. A recent GlobalData poll* from January 2022 revealed that 43.2% of UK respondents said they would consider taking a domestic trip this year. However, the tourist tax levy in Wales could now force tourists to travel elsewhere due to increased costs.
    Bradley continues: “If the tax levy does go ahead, initial projections for Welsh domestic tourism figures could fall. GlobalData projects that domestic trips to Wales were expected to reach 12.6 million this year, exceeding pre-pandemic levels. However, those figures could be under threat.”
    While the tourist tax will avoid the summer peak, which will be a relief for many tourists, October and November are still popular months for domestic trips. In 2019, November was the third most popular month for domestic travel in the UK, followed by October in sixth position. This is motivated by the lower cost of travel which has proven to be popular with many British travelers. Unfortunately, families with children are most likely to be affected, as the tourist tax is often applied on a per-guest basis.ADVERTISEMENTBradley concludes: “Introducing a tourist tax in 2022 seems to be counter-productive, especially with growing concerns surrounding increased living costs and the need for UK tourism to recover as quickly as possible.”

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    Lindiwe Sisula, Minister of Tourism, South Africa: keynote speaker at WTTC Global Summit 2022

    Lindiwe Sisulu, South Africa’s Minister of Tourism, is among the dignitaries speaking at the WTTC Global Summit 2022 in Manila, Philippines, with her focus on accelerating the recovery efforts in the travel and tourism sector.

    South Africa’s tourism trade is significant contributor to the nation’s GDP and employs an estimated 1.5 million people. However, Covid-19 has had a significant effect on the sector.
    The 2020 tourism report from Statistics South Africa showed that foreign arrivals into the country fell from 10.2 million to 2.8 million in 2019. Sisulu is tasked with rebuilding South Africa’s tourism economy to pre-pandemic levels.
    The minister has supported the decision to scrap the PCR tests for people visiting South Africa, and is overseeing plans to host Africa’s Travel Indaba in May, one of world’s signature trade shows, after a two-year absence due to the pandemic. She has also expressed her delight as sporting codes, music festivals and other major conferences are now permitted, meaning more tourist in the country.ADVERTISEMENT“South African borders are open and we are ready to welcome regional and international visitors. Our globally-benchmarked norms and standards are in place to ensure the safety of all citizens and visitors alike,” Minister Sisulu said.
    “Now is a great time to travel for business and leisure, come and explore our beautiful country, we stand ready to welcome travellers near and far,” she concluded.
    Sisulu took up the Minister of Tourism role last August, bringing a wealth of international experience. Previously, she was the Minister of Human Settlements and Minister of International Relations (2018 – 2019). She holds an MA in History and an M. Phil from the Centre for Southern African Studies, University of York.
    “Now is a great time to travel for business and leisure, come and explore our beautiful country, we stand ready to welcome travellers near and far,”
    She was detained for political activism in 1975, and upon release joined Umkhonto we Sizwe (MK). A keen student of history, she specialised in intelligence matters while undergoing military training.
    Prior to her appointment as Minister of Public Service and Administration, she served government as a Deputy Minister of Home Affairs, Minister of Intelligence, Housing and Defence.
    South Africa was nominated for ‘Africa’s Leading Destination 2021’ at the World Travel Awards and was named winner in 2018.

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    dnata Travel Group UK and Europe CEO joins ABTA board

    Ailsa Pollard, UK and Europe CEO for dnata Travel Group, has joined ABTA’s Board while John Bevan, who joined ABTA’s Board in 2018, has stepped down.
    Alistair Rowland, Chair of ABTA – The Travel Association, said:
    “Ailsa will bring a wealth of experience, knowledge and insight as the travel sector continues its recovery from the impact of the pandemic. She will be an excellent addition to the Board. I’d like to give my sincere thanks to John Bevan for his invaluable contribution over the past four years and wish him well as he focuses on his global role for dnata.”
    Ailsa Pollard added:
    “The ABTA brand is one of the most powerful and respected in the travel industry. I’m looking forward to being a part of its extremely experienced Board, supporting ABTA’s Members and helping to ensure that ABTA continues to be a leading voice in travel and tourism.”ADVERTISEMENT

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    Desert & Delta Safaris annonces new group managing director

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    Desert & Delta Safaris annonces new group managing director

    Desert & Delta Safaris, founded in 1982 as one of the original safari operators in Botswana has nine camps in Botswana’s famous game reserves and national parks and is delighted to announce the appointment of MC as their new Group Managing Director. 
    Lempheditse Odumetse, or MC as he is known to his colleagues, has revolutionised the hospitality industry in Botswana during his role in management for more than 10 years at Desert & Delta Safaris. Under his leadership, Desert & Delta Safaris has kept its roots firmly in Botswana, promoted female empowerment and implemented innovative environmental conservation practices, that consequently became one of the first luxury safari companies to be managed exclusively by local citizens in 2014. 
    From his humble start in life as a descendent of Basarwa (traditional ‘water bushmen’), MC was spotted in a bar wearing an aviation hat and goggles by a Desert & Delta Safaris manager and was instantly hired as a bartender at the Camp Moremi, celebrated for his incredible zest for life and captivating personality. He later qualified as a professional safari guide hosting international guests throughout the pristine wildlife areas of the Okavango Delta and soon after was offered a position in management. Through hard work, determination, and an incredible vision, MC has created an illustrious career at Desert & Delta Safaris and has transformed the company and the local communities. 
    “The development of MC’s career from barman to Group Managing Director shows how responsible tourism in developing countries is paying dividends. More than just creating jobs such as chefs, guides, or general staff, we are seeing a genuine growth in careers within management and share of ownership. However, it is important to say that although Chobe Holdings Ltd Group provides the opportunity to grow, MC’s journey to being promoted to Managing Director is down to exceptional hard work and dedication to learning and growing as an individual within the company. I cannot think of a better person to have at the helm as we look ahead to the next chapter of Desert & Delta’s future!” Enthuses James Wilson, Desert & Delta Safaris’ Marketing Director. 
    Beginning his leadership career as one of two native Botswana managers, MC instantly saw the importance of tourism in empowering the local community. This awareness resulted in him successfully leading a group localisation tourism initiative to identify young talent and guide more than 20 staff members into senior lodge management positions. He has also ensured that women develop their potential and now more than 50% of staff and management at all nine Desert & Delta Safaris lodges are women. This helps reassure solo female travellers of a safe and welcoming environment whilst providing a stable, secure income for local women and their families – a fantastic achievement for any company! ADVERTISEMENTCommunity empowerment has not been MC’s only priority, under his guidance the environment has flourished! Being a Botswana resident himself, MC recognises the beauty of the diverse wildlife and understands the responsibility Desert & Delta Safaris has to ensure its conservation. He also deeply understands the needs of the local farmers and traditional landowners and has successfully led collaborations with the shared purpose to provide aid in line with protecting the unique wildlife of Botswana. As a result of MC’s exceptional efforts, Desert & Delta Safaris successfully raised approximately £20,000 in funding in 2020 for vital toolkits for communities where solar-powered systems have helped reduce human-elephant land conflicts.
    Due to his admirable hard work, determination, and uniquely wonderful character, MC’s story shows how creative innovation and significant sustainable developments can benefit local rural communities, empower women, and revolutionise the hospitality industry – all while providing every guest with an unforgettable safari adventure!

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